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Nana Lohrengel on booksellers school in Milan

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Manage episode 365315095 series 2416011
Content provided by Nigel Beale. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Nigel Beale or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
The Umberto and Elisabetta Mauri Booksellers School was founded in 1983 by Luciano Mauri in memory of his father and his daughter, who died prematurely. "In the course of almost thirty years of teaching activity it has trained new generations of booksellers and has become a laboratory for experimentation and discussion on the possibilities of the book. The first example in Italy, second in Europe, after Frankfurt, the School promotes a discussion that does not remain limited to the organization and management of the point of sale, but which extends to all aspects involving the activity of the bookshop: distribution, marketing and promotion." I met with the head of the School, Nana Lohrengel, at her offices in Milan. We talk, among other things, about what's taught at the school, about Germany's bookseller apprentice program, and about the importance of curiosity in bookselling and keeping current; also, about exchanging knowledge with fellow booksellers, "handselling" books via Instagram and Facebook, about Libraccio's bookstores in Milan, and about bookstores and democracy.
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590 episodes

Artwork
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Manage episode 365315095 series 2416011
Content provided by Nigel Beale. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Nigel Beale or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
The Umberto and Elisabetta Mauri Booksellers School was founded in 1983 by Luciano Mauri in memory of his father and his daughter, who died prematurely. "In the course of almost thirty years of teaching activity it has trained new generations of booksellers and has become a laboratory for experimentation and discussion on the possibilities of the book. The first example in Italy, second in Europe, after Frankfurt, the School promotes a discussion that does not remain limited to the organization and management of the point of sale, but which extends to all aspects involving the activity of the bookshop: distribution, marketing and promotion." I met with the head of the School, Nana Lohrengel, at her offices in Milan. We talk, among other things, about what's taught at the school, about Germany's bookseller apprentice program, and about the importance of curiosity in bookselling and keeping current; also, about exchanging knowledge with fellow booksellers, "handselling" books via Instagram and Facebook, about Libraccio's bookstores in Milan, and about bookstores and democracy.
  continue reading

590 episodes

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