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055 \\ Do couples say you're "too expensive"? Here's how to market to brides who won't care about the cost!

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Manage episode 340917259 series 2936528
Content provided by Kate & Nick Storey, Kate Storey | Marketing Strategist, Brand Clarity Coach, and Messaging Mentor. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kate & Nick Storey, Kate Storey | Marketing Strategist, Brand Clarity Coach, and Messaging Mentor or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Are you getting the "wow, you're so expensive / out of my budget" response from your couples more than you'd like?

This is the WORST to hear, because it pretty much confirms one of our biggest fears as a wedding pro: We're charging too much, and no one wants to hire us because we're too expensive - so we better reduce our rates. Right?

WRONG!!

There are some very understandable reasons why your leads think you're too expensive - and what it all boils down to are these two things:

  1. Couples have no idea what things cost for a wedding, so everything seems too expensive; and

  2. They don't understand your value yet.

The good news is, these are very fixable problems! In today's episode, I'm sharing with you how to respond when you get the "you're too expensive / out of my budget" line from leads, so you can feel more confident responding (and closing them) when you hear it...without reducing your rates!

Learn - > www.bookmorebrides.com/

Connect - > hello@bookmorebrides.com

Community - > www.facebook.com/groups/bookmorebridescommunity

  continue reading

83 episodes

Artwork
iconShare
 
Manage episode 340917259 series 2936528
Content provided by Kate & Nick Storey, Kate Storey | Marketing Strategist, Brand Clarity Coach, and Messaging Mentor. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kate & Nick Storey, Kate Storey | Marketing Strategist, Brand Clarity Coach, and Messaging Mentor or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Are you getting the "wow, you're so expensive / out of my budget" response from your couples more than you'd like?

This is the WORST to hear, because it pretty much confirms one of our biggest fears as a wedding pro: We're charging too much, and no one wants to hire us because we're too expensive - so we better reduce our rates. Right?

WRONG!!

There are some very understandable reasons why your leads think you're too expensive - and what it all boils down to are these two things:

  1. Couples have no idea what things cost for a wedding, so everything seems too expensive; and

  2. They don't understand your value yet.

The good news is, these are very fixable problems! In today's episode, I'm sharing with you how to respond when you get the "you're too expensive / out of my budget" line from leads, so you can feel more confident responding (and closing them) when you hear it...without reducing your rates!

Learn - > www.bookmorebrides.com/

Connect - > hello@bookmorebrides.com

Community - > www.facebook.com/groups/bookmorebridescommunity

  continue reading

83 episodes

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