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The Brown Sign Project - Customer Journey Mapping - Episode 6
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Customer Journey Mapping Episode 6 - How do we create and maintain strong relationships with your visitors? with Joshua Liebman and Mark Locker
We've had a bit of a break but are back with a new series and this time we're looking at customer journey mapping. What is it? Why is it useful? When should I be working on it? All the important stuff gets discussed as we follow our customers through their journey to having a great experience in an attraction.
From buying tickets online and joining the queue to signing up for your newsletter and leaving a review, we look at all stages of the customer journey and what they meant to the wider business.
In this episode we are joined by Joshua Liebman and Mark Locker as we discuss the overarching ideas of Customer Journey Mapping as we attempt to answer the question - How do we create and maintain strong relationships with your visitors?
Joshua Liebman
Josh Liebman specializes in guest experience, including hospitality standards, complaint resolution, and guest feedback. Josh’s experience in the industry includes attractions operations, guest service communications, retail management, quality assurance, consumer analytics, and guest experience training. Josh is co-host of the AttractionPros Podcast and host of ROLLER Software's The Guest Experience Show.
You can find out more about Joshua here...
www.linkedin.com/in/joshualiebman/
Mark Locker
Mark Locker is the founder and CEO of Attractions.io, the leading mobile app provider to the attractions industry. Mark is passionate about leveraging technology to enrich guest experiences and currently supports the likes of Merlin Entertainments, San Diego Zoo and Butlin’s with their guest-facing apps.
You can find Mark here...
www.linkedin.com/in/mark-locker/
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With huge thanks to our sponsor for this series Stephen Spencer + Associates without whom this would not have been possible.
Absolute huge respect and thanks to our great editor over at Joe Shmo Productions who you can find over on Twitter at... https://twitter.com/joeshm0
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