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Episode 074: Being a Headline Sponsor with Steven Lambert
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Today's episode features an interview with Steven Lambert, Relationship Manager for business support charity and Best Businesswomen Awards headline sponsor, Be The Business.
Be The Business is a significant contributor to business growth in the small business sector, providing mentorship and productivity programmes, research from across the sector, and campaigns for better productivity, tackling information gaps and fixed mindsets.
During our discussion, Steven talks about Be The Business, the work they do to support small businesses, and the typical challenges he regularly sees. He explains why he recommended sponsoring the Best Businesswomen Awards and why Gold and Silver winners are so important to the organisation.
Other topics include the importance of business plans, why having a business mentor can be so transformational for a business owner, and how Be The Business seeks to support female business owners as much as male ones.
This is the perfect episode for anyone looking for business support or who does not know where to turn. Steven shines a light of the small business sector and its importance on both the UK and your local economy. It may well inspire to take another look at your own business and reach out for help that could take you to the next level.
{1:25} What Be The Business does and Steven's role within it.
{2:00} Support offered by Be The Business.
{3:32} Be The Business Funding
{3:50} A look at the BTB mentoring programme.
{5:05} Typical business challenges.
{7:15} The difference between mentoring and productivity programmes.
{8:25} Why Be The Business was set up.
{11:35} The benefits of working with The Best Businesswomen Awards.
{12:45} The overall strategy behind supporting awards.
{15:45} How BTB supports businesswomen.
{19:07} Are their common themes in small businesses?
{22:15} Confidence and belief - do entrepreneurs have them?
{23:26} The importance of business plans.
{25:25} The BTB team and its corporate backers.
{27:15} Award winners who are mentors
{28:15} BTB's plans for 2024.
Connect with Debbie at The Business Awards Show
Connect with Steven at https://www.bethebusiness.com/
https://www.bethebusiness.com/programmes/find-business-mentor/
Instagram: https://www.instagram.com/bethebusiness/
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