Kara Goldin, founder of Hint, sits down with today’s most fascinating entrepreneurs, disruptors, and change-makers for a no-holds-barred discussion of how they overcame long odds on the road to start-up success. Guests such as Guy Kawasaki (Apple, Canva), Julie Bornstein (The Yes, Stitch Fix), Mindy Grossman (WW), and Amy Errett (Madison Reed) share wisdom and anecdotes that will inspire you – and challenge you to think differently about achieving your goals. For more on the podcast as well ...
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Content provided by Spark Partners, Adam Hartung, and Manny Teran. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Spark Partners, Adam Hartung, and Manny Teran or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Using Your Value Proposition to Drive Start-Up Growth
Manage episode 400818162 series 3257207
Content provided by Spark Partners, Adam Hartung, and Manny Teran. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Spark Partners, Adam Hartung, and Manny Teran or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Do you know WHY people should want to do business with your start-up, without discussing HOW you do it? This #Podcast interviews Jordan Shepley founder of The Headling Lounge. In this interview Jordan describes exactly why people should want to buy her products. Over and again she describes the benefits customers receive, short and long-term. We almost had to pry the Value Delivery System out of her. And for that reason she’s selling 100% of her capacity, and looking to expand her 6 month old business. It’s a great example of understanding the under-served, poorly met needs of customers and coming up with a solution for that need so your business can see rapid growth right out the chute.
Thinking points:
- Can you clearly state your Value Proposition without a mention of how you deliver that value?
- Are you focused on adding value, or running the business?
- Do you know your target customer and their needs, or are you trying to sell something which may have little or no value?
186 episodes
Share
Manage episode 400818162 series 3257207
Content provided by Spark Partners, Adam Hartung, and Manny Teran. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Spark Partners, Adam Hartung, and Manny Teran or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Do you know WHY people should want to do business with your start-up, without discussing HOW you do it? This #Podcast interviews Jordan Shepley founder of The Headling Lounge. In this interview Jordan describes exactly why people should want to buy her products. Over and again she describes the benefits customers receive, short and long-term. We almost had to pry the Value Delivery System out of her. And for that reason she’s selling 100% of her capacity, and looking to expand her 6 month old business. It’s a great example of understanding the under-served, poorly met needs of customers and coming up with a solution for that need so your business can see rapid growth right out the chute.
Thinking points:
- Can you clearly state your Value Proposition without a mention of how you deliver that value?
- Are you focused on adding value, or running the business?
- Do you know your target customer and their needs, or are you trying to sell something which may have little or no value?
186 episodes
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Similar to The Business Trendsetter Podcast
Kara Goldin, founder of Hint, sits down with today’s most fascinating entrepreneurs, disruptors, and change-makers for a no-holds-barred discussion of how they overcame long odds on the road to start-up success. Guests such as Guy Kawasaki (Apple, Canva), Julie Bornstein (The Yes, Stitch Fix), Mindy Grossman (WW), and Amy Errett (Madison Reed) share wisdom and anecdotes that will inspire you – and challenge you to think differently about achieving your goals. For more on the podcast as well ...
…
continue reading
A unicorn is a magical creature shrouded in mystery known for its ability to make the impossible possible. In modern times, the word “unicorn” has come to mean something intrinsically valuable and difficult to obtain, whether that be a business with a $1 billion dollar valuation, or the love of a special someone. On Zero to Unicorn, we’ll hear directly from the Kaeding family as they recount their history of founding and operating Norhart, a unicorn-level business in the construction industr ...
…
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Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
Each week, Another Bite breaks down the latest and greatest pitches from Shark Tank. It's practical business advice delivered in a fun way. All the substance of an HBR article, but fun. Hosted by Jorie Munroe, Ariel Boswell, and Jon Dick.
…
continue reading
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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How do I start an online business? How do I build a brand online? How do I get traffic and attention to my online business? The biggest question is, can I start a business online and replace my current JOB? Welcome to The Rock Your Brand podcast show where we answer ALL of these questions and a ton MORE! Scott Voelker, the host will share with you everything you need to know and help you to build a Future Proof Business that will allow you the ultimate Freedom. Scott shares tips and strategi ...
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
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Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
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continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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continue reading
The Greatness Machine is on a Quest to Maximize the Human Experience! Join Award Winning CEO and Author, Darius Mirshahzadeh (pron. Mer-shaw-za-day), as he interviews some of the greatest minds in the world―turning their wisdom and experience into learnings and advice you can use in your life so that you can level up and create greatness. Join Darius as he goes deep with guests like: Moby, Seth Godin, Gabby Reece, Amanda Knox, UFC Ring Announcer Bruce Buffer, Former FBI Negotiator Chris Voss ...
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continue reading
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