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Jessica Correa (Unleashed Brands) | Blazing a Path to Inspire Children to Learn, Play and Grow

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Manage episode 395902945 series 2515549
Content provided by Gallery Media Group and Jim Stengel. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Gallery Media Group and Jim Stengel or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Jim's guest today on The CMO Podcast is Jessica Correa, the Chief Marketing Officer of Unleashed Brands, the most interesting company you have probably not heard of. It is a portfolio company of brands that focus on youth development, including Urban Air Adventure Parks, Little Gym, Snapology, and Premier Martial Arts. The business model of Unleashed Brands is similar to a franchise model–they partner with founders and help them scale with support in human resources, technology, finance, marketing, legal and insurance. Systemwide revenue is in the $800 million range.

Jessica is an experienced marketer. After a BA from University of Tennessee in business and French, and an MBA from Emerson, Jessica spent nearly 13 years at Royal Caribbean. Jessica then took on CMO-like roles at Carpet One Floor & Home, Planet Fitness, and Urban Air Adventure Parks, before getting promoted to CMO of all Unleashed Brands. Tune in for a conversation with a CMO who thinks a lot about how kids learn, play and grow.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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316 episodes

Artwork
iconShare
 
Manage episode 395902945 series 2515549
Content provided by Gallery Media Group and Jim Stengel. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Gallery Media Group and Jim Stengel or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Jim's guest today on The CMO Podcast is Jessica Correa, the Chief Marketing Officer of Unleashed Brands, the most interesting company you have probably not heard of. It is a portfolio company of brands that focus on youth development, including Urban Air Adventure Parks, Little Gym, Snapology, and Premier Martial Arts. The business model of Unleashed Brands is similar to a franchise model–they partner with founders and help them scale with support in human resources, technology, finance, marketing, legal and insurance. Systemwide revenue is in the $800 million range.

Jessica is an experienced marketer. After a BA from University of Tennessee in business and French, and an MBA from Emerson, Jessica spent nearly 13 years at Royal Caribbean. Jessica then took on CMO-like roles at Carpet One Floor & Home, Planet Fitness, and Urban Air Adventure Parks, before getting promoted to CMO of all Unleashed Brands. Tune in for a conversation with a CMO who thinks a lot about how kids learn, play and grow.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

  continue reading

316 episodes

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