Best Jim Stengel Podcasts (2024)

1
Part 2 | Jim Stengel with Jonathan Mildenhall (Rocket Companies) | The CMO C-Print 49:44

20h ago49:44

49:44

This week on The CMO Podcast, Jim continues his conversation with Jonathan Mildenhall. He hands over his hosting duties and shares his own career & life journey. If you haven’t already, make sure to listen to part one before heading into this one. Last week, the episode ended with Jim bringing P&G to the Cannes Lions festival for the first time; li…

1
Jim Stengel with Jonathan Mildenhall (Rocket Companies) | The CMO C-Print | Part 1 42:50

8d ago42:50

42:50

As the podcast approaches its 300th episode, Jim is switching things up (literally) as he welcomes guest host and friend, Jonathan Mildenhall, to interview him. Why Jonathan? For starters, he is one of the most gifted and generous leaders in the brand-building industry, and as you'll learn during the conversation, a sort of brother to Jim. Not in t…

1
Nancy Mammana (NYC Tourism and Conventions) | Go Behind the Scenes of Tourism in the City that Never Sleeps 53:59

15d ago53:59

53:59

There is no city like New York City! This week Jim welcomes the Chief Marketing Officer of New York City Tourism and Conventions, Nancy Mammana. Just before joining Jim for the recording, Nancy was also named the Interim CEO of the company. Nancy’s organization is a private, non-profit entity, earning about half of its funding from the city of New …

1
Matias Bentel (Brown-Forman) | Building Brands Through History 52:51

22d ago52:51

52:51

This Friday, June 14 is National Bourbon Day in the United States! Naturally, Jim has invited a real expert: Matias Bentel, the EVP and Chief Brand Officer at Brown-Forman. This 150-year-old Louisville-based company holds brand icons like Jack Daniels, Woodford Reserve, Old Forester and Herradura. An industry leader, Brown-Forman boasts about $4 bi…

1
Gunny Scarfo and Lindsey Wehking (Nonfiction) | Disrupting the Research Industry 57:48

29d ago57:48

57:48

Did you know the consumer research industry has a whopping $75 billion in revenue in the US alone? Then, why in the world do we have such trouble discovering insights that can change or reframe how someone feels about a brand or a company? On this week's episode, Jim will shine some light on this massive opportunity! Jim's guests on The CMO Podcast…

1
Clayton Ruebensaal (Comcast) & Sam Hornsby (TRIPTK) | Collaboration, Confidence and Curiosity as a CMO Leading to the Olympics 51:18

1M ago51:18

51:18

This week, Jim provides a different kind of episode of The CMO Podcast, featuring two executives from different companies who work together in a client partnership relationship. Jim's first guest is Clayton Ruebensaal, the SVP and Chief Creative Officer of Comcast, the $122 billion by revenue media, entertainment and technology company. Comcast’s p…

1
Eshan Ponnadurai (Meta) | Begin with the End at Mind 50:46

1M ago50:46

50:46

The guest today on The CMO Podcast is Eshan Ponnadurai, the Vice President of Consumer Marketing at META, the 1.2 trillion dollar company by market cap, with a brand portfolio that includes Facebook, WhatsApp, Instagram, Threads, and Messenger. Eshan is a man of many interests, with a voracious curiosity. He was born in Sri Lanka, and moved to Aust…

1
Shane Murphy-Reuter (Webflow) | Disrupting the Business of Building Websites 54:27

2M ago54:27

54:27

The guest today on The CMO Podcast is Shane Murphy-Reuter, the Chief Marketing Officer of Webflow, the 11-year-old company that is disrupting the business of building websites and other digital experiences. Webflow empowers people to design, build and launch websites…without coding. Webflow is well beyond unicorn status; its valuation is north of $…

1
Melissa Hobley (Tinder) | Swipe Right for a Case Study to Build a Brand that Gen Z loves 53:47

2M ago53:47

53:47

This week's guest on The CMO Podcast is Melissa Hobley, the Global Chief Marketing Officer of Tinder–you know: swipe right, swipe left. Seriously, Tinder is a behemoth; it's the #1 dating app in the world with 2 billion swipes a day, 20 million matches a day, and a presence in 190 countries. And with revenue in the $2 billion range, Tinder is the l…

1
Alvaro Luque (Avocados from Mexico) | Celebrate Cinco de Mayo with a Lesson on How to Leverage a New Brand 53:49

2M ago53:49

53:49

Happy Cinco de Mayo! This week on The CMO Podcast, Jim welcomes the leader behind the explosion of avocado consumption: Alvaro Luque, the President and CEO of Avocados From Mexico. This 11-year-old non-profit organization was founded by the Mexican Hass Avocado Importers Association and the Association of Avocado Exporting Producers and Packers of …

1
Brad Hiranaga (Cotopaxi) | Celebrate Earth Week Through Community, Colors and Purpose 59:23

2M ago59:23

59:23

To celebrate Earth Week, Jim Stengel welcomes Brad Hiranaga to The CMO Podcast. Brad works as the Chief Brand Officer of Cotopaxi, the colorful outdoorsy brand you likely see around on streets, in airports, and of course, in the great outdoors. It’s a fast growing brand; it has just about doubled its size every year for the past three years. Cotopa…

1
Shelley Zalis (Female Quotient) | Activate Your Purpose Through Equity and Impact 44:14

3M ago44:14

44:14

With women's sports on the mind, Jim's guest this week on The CMO Podcast is Shelley Zalis, the Founder and CEO of The Female Quotient, or FQ, the ten-year-old company that curates experiences, media, and solutions that advance gender equality. The FQ is famous for its Equality Lounges at some of the most important global gatherings–like Davos, CES…

1
Mauro Porcini (PepsiCo) | How to Lead with a Kind and Human-Centric Approach Through Design 42:16

3M ago42:16

42:16

Joining Jim this week on The CMO Podcast is Mauro Porcini, the SVP and Chief Design Officer of PepsiCo, the $91 billion company by revenue. Pepsi’s founding dates back to 1893 with the invention of Pepsi-Cola in a small town in North Carolina. In 1965, the Pepsi company combined with Frito-lay to become PepsiCo, and has become one of the most admir…

1
Michelle Froah (ETS) | Bringing Good Energy to a Brand Refresh 51:42

3M ago51:42

51:42

The guest this week on The CMO Podcast is Michelle Froah, the Global Chief Marketing & Innovation Officer at The Educational Testing Service, or ETS. ETS is the largest private educational assessment organization in the world, serving 50 million people a year in 200 countries. You probably know them better for their products, which includes the GRE…

1
Natalie Sunderland (BNY Mellon) | Celebrating 240 years with a Fresh Breath of Pride and Curiosity 49:49

3M ago49:49

49:49

This week on The CMO Podcast, Jim wraps up Women's History Month with Natalie Sunderland, the Global Head of Marketing and Communications at the Bank of New York Mellon, or BNY Mellon. This is definitely the oldest company Jim has featured on the show; BNY Mellon was established in 1784 by Alexander Hamilton, and became the first company listed on …

1
Jill Cress (H&R Block) | Breaking the Marketing Rules Around Tax Season 50:27

4M ago50:27

50:27

It's tax season! On this week's episode of The CMO Podcast, Jim is joined by none other than Jill Cress, Chief Marketing and Experience Officer at H&R Block–the Kansas City-based company that has been helping people with their taxes since 1955. H&R Block is one of the most ubiquitous storefronts in America with thousands of offices–almost as many l…

1
Deena LaMarque Piquion (Xerox) | Disrupting and Reinventing a 115-Year-Old Iconic Brand 46:36

4M ago46:36

46:36

Happy Women's History Month! The CMO Podcast continues to celebrate key women leaders with Jim's guest this week–Deena LaMarque Piquion, the Chief Growth & Disruption Officer at Xerox, the 118-year-old workplace products and services company. Of course, Xerox holds a special place in brand history; like Kleenex, Google, and Coke, Xerox is one of th…

1
Lara Abrash (Deloitte) | Developing the Next Generation of Women Leaders Through Sports 49:40

4M ago49:40

49:40

To kick off Women's History Month, Jim's guest today on The CMO Podcast is Lara Abrash, the Chair of Deloitte US. In June 2023, Lara was promoted to the Chair role, where she runs the largest professional services firm in the US, with about 170,000 people in her organization. Lara has worked at Deloitte for about 18 years, beginning as an audit par…

1
Celebrate Black History Month with BECA -- The Black Executive CMO Alliance 58:12

4M ago58:12

58:12

This week, The CMO Podcast celebrates Black History Month with a special episode centered on the incredibly fast start-up of an organization called BECA–the Black Executive CMO Alliance. BECA is the 3-year-old brainchild of founder & CEO Jerri DeVard, the former CMO of Verizon, ADT and Office Depot. BECA is the only alliance created and composed of…

1
Michelle Crossan-Matos (Ulta Beauty) | Discovering Your Inner Joy and Beauty 48:08

5M ago48:08

48:08

Just in time for the month of love, this week's guest on The CMO Podcast is Michelle Crossan-Matos, the Chief Marketing Officer for Ulta Beauty. Founded in 1990, Ulta Beauty is the largest beauty retailer in the US, with sales in the $11 billion range, and growing. It offers a wide range of beauty products and salon services: 25,000 products online…

1
Super Bowl LVIII Marketing Roundtable Discussion 55:31

5M ago55:31

55:31

Tune in this week for The CMO Podcast's fifth annual Super Bowl Roundtable Discussion! Important marketers provide insight into how they created their Super Bowl ads and share their thoughts on the biggest marketing day of the year. Jim welcomes special co-host, Gary Vaynerchuk, Chairman of VaynerX & CEO at VaynerMedia. Joining this year's conversa…

1
Vineet Mehra (Chime) | Building a Forward-Looking Brand Purpose 53:46

5M ago53:46

53:46

This week's guest on The CMO Podcast is Vineet Mehra, the Chief Marketing Officer of Chime. The 12-year-old fintech company was founded by Chris Britt and Ryan King as an alternative to traditional banking. Interesting marketing trivia: many believe the official launch of the company was in April 2014, when Chime was featured on "Dr. Phil." Chime i…

1
Mike Zelkind & Tisha Livingston (80 Acres Farms) | The Power of Conviction 58:24

5M ago58:24

58:24

Jim's guests on The CMO Podcast are entrepreneurs Mike Zelkind and Tisha Livingston, founders of 80 Acres Farms. Mike is the CEO of 80 Acre Farms and Tisha is the CEO of Infinite Acres, a subsidiary of 80 Acres and the tech platform that powers the company. Listeners are likely not familiar with this company, but should be. The nine-year old startu…

1
The CMO Podcast Year in Review | Reflecting on the Major Themes from 2023 56:52

6M ago56:52

56:52

Before we get too far into 2024, let's look back at the five major business themes from the 50-plus CMO Podcasts recorded last year. To apply these lessons to our work this year, we have invited three previous CMO Podcast guests to join us for a fruitful discussion. First, Jim welcomes Julius Robinson, the Chief Sales & Marketing Officer for the US…

1
Jessica Correa (Unleashed Brands) | Blazing a Path to Inspire Children to Learn, Play and Grow 46:57

6M ago46:57

46:57

Jim's guest today on The CMO Podcast is Jessica Correa, the Chief Marketing Officer of Unleashed Brands, the most interesting company you have probably not heard of. It is a portfolio company of brands that focus on youth development, including Urban Air Adventure Parks, Little Gym, Snapology, and Premier Martial Arts. The business model of Unleash…

1
Taylor Berry (Tito's Handmade Vodka) | Learn to be the Second Best at Everyone's Job 52:55

6M ago52:55

52:55

We're still feeling that party energy of the holidays as Jim welcomes Taylor Berry, the VP of Brand Marketing at Tito’s Handmade Vodka, to The CMO Podcast. Austin-based Tito’s may be handmade, but it is no small brand. Tito’s is the number 1 best-selling vodka brand in the US, with revenue in the $2 billion range. Its story is a classic American Dr…

1
Jonathan Knight (New York Times) | The Power of Shared Experiences 53:47

6M ago53:47

53:47

Ring in the new year with the CMO Podcast as Jim welcomes Jonathan Knight, the SVP, Head of Games for The New York Times. The Times Games include the famous New York Times Crossword Puzzle, The Mini Crossword, Wordle, Spelling Bee, Connections, and Tiles. Founded in 1851, The New York Times is one of the oldest and most respected brands in the worl…

1
MJ DePalma (Microsoft) | The Simple Power of Inclusivity in Business and Life 47:01

7M ago47:01

47:01

Join us for one final episode to wrap up the year as Jim welcomes MJ DePalma, the Global Director of Cultural & Inclusive Business Impact at Microsoft. Founded in 1975 by Bill Gates, Microsoft is now a $200 billion by revenue–and growing–company with 220,000 employees. The company has also made headlines more than usual this year with its investmen…

1
Shira Feuer (Trinny London) | Understanding the Difference Between Community and Audience 47:43

7M ago47:43

47:43

Today's guest on The CMO Podcast is Shira Feuer, the Chief Marketing Officer of Trinny London, the seven-year-old, digital-first, global beauty brand founded by Trinny Woodall. Founder Trinny Woodall has been an influential personality on the fashion and beauty scene since the 90s, when she started a Daily Telegraph Ready-to-Wear column with Susann…

1
Tamara Mendelsohn (Eventbrite) | Find Consumers That Love You And Reflect That Love in Your Marketing 54:02

7M ago54:02

54:02

Jim's guest today on The CMO Podcast is Tamara Mendelsohn, the Chief Marketing Officer for Eventbrite. The 17-year-old global self-service ticketing platform for live experiences allows anyone to create, share, find and attend events. The app showcases music festivals, marathons, conferences, community rallies, fundraisers, gaming competitions–and …

1
Derek Yarbrough (J.Crew) | The Role of a CMO as the Customer Champion 51:24

7M ago51:24

51:24

Jim's guest this week on The CMO Podcast is Derek Yarbrough, the Chief Marketing Officer at the J.Crew Group, where he looks over the J.Crew and Madewell brands. J.Crew began in 1983–40 years ago–with its first catalog. Since then it has grown to a multi-billion dollar clothing and accessories business, with hundreds of specialty retail stores, abo…

1
Cotopaxi, Genentech, and Toyota Motor North America | CMO Panel at Deloitte University Next Generation CMO Academy 49:55

8M ago49:55

49:55

How do you prepare to join the C-Suite after years of working as a marketing leader? Jim wraps up the final episode from the 2023 Deloitte University Next Generation CMO Academy with a roundtable panel discussion featuring Brad Hiranaga (Chief Brand Officer of Cotopaxi), Erica Taylor (Vice President and Chief Marketing Officer of Genentech), and Li…

1
Carrie Ruddy (Trane Technologies) | A Great Purpose Can Change a Company 52:57

8M ago52:57

52:57

The guest this week on The CMO Podcast is Carrie Ruddy, the Senior Vice President, Chief Communications & Marketing Officer of Trane Technologies–a 17 billion dollar by sales company focused on heating, ventilation, air conditioning and refrigeration systems. But this is no ordinary HVAC company–they are 100% focused on helping solve the climate ch…

1
Kelly Lohr (Orangetheory) | Don't Be Afraid to Disrupt Your Industry or Yourself 54:12

8M ago54:12

54:12

Jim's guest on The CMO Podcast this week is Kelly Lohr, the Chief Marketing Officer for Orangetheory Fitness, the leading heart-rate-based workout that combines science, technology and expert coaching to help members live a longer, more vibrant life. Orangetheory’s history begins in Fort Lauderdale, Florida, where founder Ellen Latham opening the f…

1
Ramon Jones (Nationwide) | The CFO Should Be Your Friend 59:29

9M ago59:29

59:29

Jim's guest this week on The CMO Podcast is Ramon Jones, the Executive Vice President and Chief Marketing Officer of Nationwide–one of the largest and strongest diversified insurance and financial services organizations in the United States. Founded over 90 years ago, Nationwide provides a full range of insurance and financial services products, in…

1
C-Suite Panel at Deloitte University Next Generation CMO Academy 53:03

9M ago53:03

53:03

One issue often explored on this show is how to build the trust and value of marketing within the broader C-Suite. For this week’s episode, Jim welcomes three C-Suite execs (who are not CMOs) to dive headfirst into that issue. Recorded live in front of an audience of emerging CMOs at the 2023 Deloitte University Next Generation CMO Academy, this ep…

1
Micky Onvural (TIAA) | Discover Your Roses, Thorns and Buds 53:31

9M ago53:31

53:31

Jim's guest this week on The CMO Podcast is Micky Onvural, the Chief Marketing and Communications Officer at TIAA, whose mission is to help people find confidence in retirement. TIAA is an acronym for Teachers Insurance and Annuity Association; it was founded 105 years ago by Andrew Carnegie, to help teachers with their financial security in their …

1
Maggie Schmerin (United Airlines) | Widen your brand ambition to reach the top of All-Brands-Peak 56:04

9M ago56:04

56:04

Looking to the skies, Jim's guest today on The CMO Podcast is Maggie Schmerin, the Chief Advertising Officer at United Airlines. Although the company boasts nearly 100 years in business with roughly $45 billion in revenue, United does not behave like an "old" brand. From a new brand campaign–Good Leads the Way–to clever, viral social media, like na…

1
Molly Battin (Home Depot) | Your Career as a Tool Belt 55:18

9M ago55:18

55:18

Jim's guest this week on The CMO Podcast is Molly Battin, the Senior Vice President and Chief Marketing Officer at The Home Depot, the iconic orange-branded home improvement retail company. Since the first store opened in the Atlanta suburbs in 1978, Home Depot has become one of the largest retailers in the United States, with almost 500,000 employ…

1
Julie Saunders (Autocamp) | Learnings From Around the Campfire 58:02

10M ago58:02

58:02

We're headed outside–well, almost–as Jim welcomes the Chief Marketing Officer of Autocamp, the 10-year-old red-hot hospitality company. AutoCamp is sometimes called the Airstream Hotel, as it offers overnight lodging and accommodations in modern Airstream suites and luxurious tents at locations such as Cape Cod, Yosemite National Park, the Russian …

1
Lynn Teo (Northwestern Mutual) | The Power of Time When Building a Financial Plan 58:42

10M ago58:42

58:42

Jim's guest today on The CMO Podcast is Lynn Teo, Chief Marketing Officer for Northwestern Mutual, one of the perennially most-admired companies in the world. Founded 166 years ago, Northwestern Mutual is a growing $35 billion company today. The company strives to free people from financial anxiety; its products and services include life insurance,…

1
Tim McDougal & Leah Yousif (Deloitte Digital) | The Transformation of Customer Contact Centers 49:04

10M ago49:04

49:04

For a special Office Hours episode, Jim welcomes Tim McDougal and Leah Yousif to the CMO Podcast. Tim is a Managing Director of Strategy & Operations at Deloitte Consulting and Leah is a Senior Manager at Deloitte Consulting. They are both experts in the area of omnichannel customer engagement and contact center operations. Tim and Leah are part of…

1
Ciara Anfield (Sam's Club) | A Masterclass in Arriving to Purpose 48:43

10M ago48:43

48:43

Jim's guest today on The CMO Podcast is Ciara Anfield, the Senior Vice President and Chief Membership & Marketing Officer at Sam’s Club. Sam’s has a special place in Jim's heart–the first store opened in 1983, the same year that Jim and his wife got married and he started at Procter & Gamble. Now 40 years later, Sam’s revenue is about the size of P…

1
Sejal Shah Miller (Converse) | Bringing Creativity and Curiosity to a Legacy Brand 47:42

11M ago47:42

47:42

Jim's guest this week on The CMO Podcast is Sejal Shah Miller, the Chief Marketing Officer of Converse. A 115-year old brand, Converse was founded by Marquis Converse in Massachusetts. Since Nike purchased the company in 2003, sales have grown to more than $2 billion. Today Converse is a creativity fueled brand–with an aspiration to be a platform a…

1
Soyoung Kang (eos) | The Best Inspiration Can Be Found Very Close to Home 45:21

11M ago45:21

45:21

Jim's guest today on The CMO Podcast is Soyoung Kang, the Chief Marketing Officer of eos Products, the beauty brand famous for its colorful spherical packaging and enthusiastic fan base. "eos"–an acronym for Evolution of Smooth–is privately held, and was founded by Jonathan Teller, Sanjiv Mehra and Craig Dubitsky in 2006. Key product categories inc…

1
Craig Brommers (AEO) | A Lesson in Marketing to Generation Z 51:35

11M ago51:35

51:35

Jim's guest today on The CMO Podcast is Craig Brommers, the Chief Marketing Officer at American Eagle Outfitters, the ubiquitous, youth-focused clothing and accessories retailer. American Eagle Outfitters, AEO for short, has about 1,000 stores globally and about 40,000 associates. The company was founded in 1977 in Pittsburgh by brothers Jerry and …

1
Lisa McKnight | Bringing Barbie to the Silver Screen 43:40

11M ago43:40

43:40

This week we're all wearing pink to welcome the most in-demand CMO in the world–Lisa McKnight, Executive Vice President and Chief Brand Officer of Mattel, the iconic toy company. Yes, Jim and Lisa talk about the Barbie movie, but they also discuss the decades-long transformation of the Barbie brand that made the movie possible. With a revenue of ab…

1
Drew Panayiotou (Pfizer) | How to run one of the largest pitches in history with speed, inclusion and transparency 46:41

12M ago46:41

46:41

Today's guest on The CMO Podcast is Drew Panayiotou, the Global Chief Marketing Officer of Pfizer, the $100 billion by sales bio-pharmaceutical giant. Pfizer was founded in 1949 in Brooklyn, NY by cousins Charles Pfizer and Charles Erhart, and has since become one of the most important global healthcare companies. Case in point–Pfizer and its CEO A…

1
Michael Johnson | Consistency is the key to excellence and Olympic medals 50:32

12M ago50:32

50:32

For this Creative Collisions episode, Jim Stengel welcomes Michael Johnson, the best 200/400m sprinter in the history of the sport. He was the first man to win both events at an Olympic Games and the first man to win consecutive gold medals in the 400m. After retiring in 2000, with 12 Olympic and World Championship gold medals, Michael has taken th…

1
Chidiebere Ibe and Shamel Washington | Two of the Leaders behind Illustrate Change 38:57

12M ago38:57

38:57

On this special Creative Collisions episode, Jim Stengel chats with Chidiebere Ibe and Shamel Washington, two leaders of an initiative called Illustrate Change. Chidiebere is a Nigerian medical illustrator, medical student, and aspiring pediatric neurosurgeon. In the summer of 2020, Chidiebere's image of a black fetus medical illustration went vira…

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