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EP101: Inclusive Fan Communities w/ John Todd
Manage episode 324977503 series 2524108
Content provided by Beth McIntyre. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Beth McIntyre or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Manage episode 324977503 series 2524108
Content provided by Beth McIntyre. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Beth McIntyre or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Today, we’re joined by John Todd, Director, Community Experience at Fandom, a global entertainment media platform powered by passionate communities of fans of everything related to pop culture. John helps Fandom to optimize its fan experience to improve engagement and retention metrics. At Fandom, growth metrics are focused on community creation, exploration, engagement, and fan retention. Engagement in UGC communities, such as fandom, is not churn-free but because there are virtually endless community options for people to engage in simultaneously. A focus on inclusion helps build and grow global communities because there’s no other criteria except love for a show.
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Similar to The Community Corner with Beth McIntyre
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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continue reading
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