Artwork

Content provided by Mack McKelvey. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mack McKelvey or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Player FM - Podcast App
Go offline with the Player FM app!

Empowering the Future: A Conversation with Dr. Stephanie Gutnik on Leadership, Decision-Making, and the Evolution of Out of Home Advertising

34:53
 
Share
 

Manage episode 389266626 series 2849896
Content provided by Mack McKelvey. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mack McKelvey or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this powerful episode of The Cred Podcast we sit down with Dr. Stephanie Gutnik, Global Chief Strategy Officer at Billups. Dr. Gutnik shares her incredible journey from Yahoo! to becoming a distinguished academician, earning her doctorate while shaping the future of out of home advertising.

Discover the synergy between academia and industry, as Dr. Gutnik discusses her pivotal role at Billups, navigating global strategies, and the significance of AI and sustainability in out of home advertising. Gain insights into her leadership philosophy, the impact of diverse opinions at the table, and how she turns challenging outcomes into opportunities.

Tune in for a deep dive into the evolving landscape of media, the power of experiential campaigns, and the role of AI in shaping the future of out-of-home advertising.

  continue reading

52 episodes

Artwork
iconShare
 
Manage episode 389266626 series 2849896
Content provided by Mack McKelvey. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mack McKelvey or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this powerful episode of The Cred Podcast we sit down with Dr. Stephanie Gutnik, Global Chief Strategy Officer at Billups. Dr. Gutnik shares her incredible journey from Yahoo! to becoming a distinguished academician, earning her doctorate while shaping the future of out of home advertising.

Discover the synergy between academia and industry, as Dr. Gutnik discusses her pivotal role at Billups, navigating global strategies, and the significance of AI and sustainability in out of home advertising. Gain insights into her leadership philosophy, the impact of diverse opinions at the table, and how she turns challenging outcomes into opportunities.

Tune in for a deep dive into the evolving landscape of media, the power of experiential campaigns, and the role of AI in shaping the future of out-of-home advertising.

  continue reading

52 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Quick Reference Guide