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Jennifer Cramer, VP of Customer Success at Planhat - Is all churn bad?

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Manage episode 299568622 series 2463540
Content provided by Planhat & Anika Zubair and Anika Zubair. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Planhat & Anika Zubair and Anika Zubair or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode, our host Anika Zubair chats with Jennifer Cramer, VP of Customer Success at Planhat about "is all churn bad"?
Every SaaS business is fearing churn. It is also one of the most important metrics to be tracking for all Customer Success teams. But maybe not all churn is bad? For example, should it be okay to let go of bad fit customers? And when should a SaaS or tech company start monitoring and measuring churn?
Podcast enquiries: sofia@planhat.com

  continue reading

73 episodes

Artwork
iconShare
 
Manage episode 299568622 series 2463540
Content provided by Planhat & Anika Zubair and Anika Zubair. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Planhat & Anika Zubair and Anika Zubair or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode, our host Anika Zubair chats with Jennifer Cramer, VP of Customer Success at Planhat about "is all churn bad"?
Every SaaS business is fearing churn. It is also one of the most important metrics to be tracking for all Customer Success teams. But maybe not all churn is bad? For example, should it be okay to let go of bad fit customers? And when should a SaaS or tech company start monitoring and measuring churn?
Podcast enquiries: sofia@planhat.com

  continue reading

73 episodes

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