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Using Behavioral Science Techniques for Fundraising

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Manage episode 419267339 series 3553375
Content provided by Jay Werth, Host and Jay Werth. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jay Werth, Host and Jay Werth or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Howard Levy holds a 30-year track record of success in revitalizing organizational brands and creating effective campaigns that improve their visibility, increase engagement, and drive revenue. In this conversation with Convergent Principal Jay Werth, Levy discusses foundational concepts for using neuroscience for marketing and fundraising. They discuss how understanding behavior economics can impact your nonprofit's fundraising campaigns.

  continue reading

20 episodes

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iconShare
 
Manage episode 419267339 series 3553375
Content provided by Jay Werth, Host and Jay Werth. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jay Werth, Host and Jay Werth or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Howard Levy holds a 30-year track record of success in revitalizing organizational brands and creating effective campaigns that improve their visibility, increase engagement, and drive revenue. In this conversation with Convergent Principal Jay Werth, Levy discusses foundational concepts for using neuroscience for marketing and fundraising. They discuss how understanding behavior economics can impact your nonprofit's fundraising campaigns.

  continue reading

20 episodes

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