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#14: Brian Vellmure: How Salesforce helps clients jumpstart their innovation initiatives
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One of the largest trends in enterprise innovation has been the adoption of large platforms like SAP and Salesforce. But many organizations don’t realize the full potential of what these platforms are capable of, and don’t know how to extract that value.
Salesforce has tried to help their top-tier customers innovate more effectively with Salesforce Ignite, which is effectively an innovation consultancy within the company.
Brian Vellmure was previously one of the partners of Ignite, and is now the Global Lead of Execute Thought Leadership for Industries and Senior Director in the office of innovation. In this episode we discuss the origins of Ignite, how it differs from typical design thinking processes, as well as some of the more common mistakes Brian has seen innovation groups when embarking upon innovation initiatives, and some of the technology trends he’s most excited about.
To learn more about how to disrupt your own organization, visit us at www.digintent.com. If you enjoyed this episode, please leave a review!
46 episodes
Fetch error
Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on February 27, 2024 02:34 ()
What now? This series will be checked again in the next day. If you believe it should be working, please verify the publisher's feed link below is valid and includes actual episode links. You can contact support to request the feed be immediately fetched.
Manage episode 237197951 series 2451492
One of the largest trends in enterprise innovation has been the adoption of large platforms like SAP and Salesforce. But many organizations don’t realize the full potential of what these platforms are capable of, and don’t know how to extract that value.
Salesforce has tried to help their top-tier customers innovate more effectively with Salesforce Ignite, which is effectively an innovation consultancy within the company.
Brian Vellmure was previously one of the partners of Ignite, and is now the Global Lead of Execute Thought Leadership for Industries and Senior Director in the office of innovation. In this episode we discuss the origins of Ignite, how it differs from typical design thinking processes, as well as some of the more common mistakes Brian has seen innovation groups when embarking upon innovation initiatives, and some of the technology trends he’s most excited about.
To learn more about how to disrupt your own organization, visit us at www.digintent.com. If you enjoyed this episode, please leave a review!
46 episodes
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