The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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Manage episode 417463809 series 2971299
Content provided by Brian Roisentul. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Brian Roisentul or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Join us in this episode as we sit down with Francesco Urso, the founder of Wolf Project, a men's skincare brand, and author of the newly released book "Quit to Win".
Here’s a glimpse of what you’ll learn:His Entrepreneurial Journey
Behind the Scenes of the Partnership with Nordstrom
Adapting to Economic Challenges: Business Strategy Adjustments
The Decision to Not Prioritize Direct-to-Consumer (DTC) Channels
Pros and Cons of DTC in the Skincare Industry
Lessons Learned and Insights Gained
Navigating Challenges as an Entrepreneur
"Quit to Win": Inspiration Behind the Book
Sponsor for this episode:
This episode is brought to you by BSR Digital.
BSR Digital helps e-commerce brands that want to scale their business to the next level through paid ads & email marketing.
To learn more about BSR Digital, visit their website or book a call here.
100 episodes
Share
Manage episode 417463809 series 2971299
Content provided by Brian Roisentul. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Brian Roisentul or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Join us in this episode as we sit down with Francesco Urso, the founder of Wolf Project, a men's skincare brand, and author of the newly released book "Quit to Win".
Here’s a glimpse of what you’ll learn:His Entrepreneurial Journey
Behind the Scenes of the Partnership with Nordstrom
Adapting to Economic Challenges: Business Strategy Adjustments
The Decision to Not Prioritize Direct-to-Consumer (DTC) Channels
Pros and Cons of DTC in the Skincare Industry
Lessons Learned and Insights Gained
Navigating Challenges as an Entrepreneur
"Quit to Win": Inspiration Behind the Book
Sponsor for this episode:
This episode is brought to you by BSR Digital.
BSR Digital helps e-commerce brands that want to scale their business to the next level through paid ads & email marketing.
To learn more about BSR Digital, visit their website or book a call here.
100 episodes
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Similar to The DTC Insider
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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continue reading
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