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Why a Data-Driven Marketing Strategy is Essential to Your eCommerce Business - Meet Dan LeBlanc of Daasity | 007
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Data powers the majority of business’ and serves as a source of valuable insights on your shoppers' behavior. Today we’re sitting down with Daasity CEO and Data-Driven Marketing Expert, Dan LeBlanc to discuss how eCommerce brands and marketers can comb through all of their data, analyze it, understand it and make strategic marketing decisions based on it. We’ll explain how to kick-start your own data-driven marketing strategy, and why it’s absolutely essential for your online store. PLUS we’ll talk about how to implement it to boost your conversions and customer engagement.
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