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Insight: Optimize Your Checkout Process And Reduce Cart Abandonment

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Manage episode 280026367 series 2814585
Content provided by The Good. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Good or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

You’ve invested a lot of time, money, and energy into campaigns that will attract visitors to your site, which makes it even more frustrating when most of those visitors start their checkout process, but decide not to go through with their purchase.

If it makes you feel any better, you're not alone.

According to industry reports, cart abandonment rates can be as high as 75% or more. That means that, on average, eight out of every ten visitors to your site will put items in their cart, but leave without buying.

In this episode, Maggie Paveza, one of our CRO Strategists, helps you understand why customers abandon their purchase mid-stream and shares a few of our favorite strategies for converting more of your website visitors into customers. Enjoy!

If you want even more information on this topic, click the link below to read our Insight article:

25 Ecommerce Checkout Process Best Practices that Convert

  continue reading

44 episodes

Artwork
iconShare
 
Manage episode 280026367 series 2814585
Content provided by The Good. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Good or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

You’ve invested a lot of time, money, and energy into campaigns that will attract visitors to your site, which makes it even more frustrating when most of those visitors start their checkout process, but decide not to go through with their purchase.

If it makes you feel any better, you're not alone.

According to industry reports, cart abandonment rates can be as high as 75% or more. That means that, on average, eight out of every ten visitors to your site will put items in their cart, but leave without buying.

In this episode, Maggie Paveza, one of our CRO Strategists, helps you understand why customers abandon their purchase mid-stream and shares a few of our favorite strategies for converting more of your website visitors into customers. Enjoy!

If you want even more information on this topic, click the link below to read our Insight article:

25 Ecommerce Checkout Process Best Practices that Convert

  continue reading

44 episodes

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