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Should You Try to Manipulate CTR in Google Search?

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Manage episode 442641430 series 3561734
Content provided by Sturm Media LLC and Edward Sturm. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sturm Media LLC and Edward Sturm or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

E452: Should you try to manipulate CTR in Google search?

First, I explain why this is even possible - the experiments that have been done and leak data that show CTR is a valued ranking signal.

Second, I give a breakdown of exactly how CTR manipulation is done: using bots, hacking, and microworkers. The breakdown is from Charles Floate on 𝕏: https://x.com/Charles_SEO/status/1839665713692459103

Third, I share the verdict on whether or not this is worth trying.

Finally, I give great white hat, easy alternatives if you don’t want to try black hat CTR manipulation.

00:00 Introduction & Episode Overview 01:29 Experiments and Evidence 02:18 Detailed Guide on Black Hat CTR Manipulation 03:31 Risks and Challenges 04:24 Methods of CTR Manipulation 05:13 Tools and Services for CTR Manipulation 06:17 Recommendations and Alternatives 08:11 Writing Clickable Page Titles and Meta Descriptions 11:16 Link Building Strategies 12:36 Final Thoughts

#seo #blackhatseo #searchengineoptimization #digitalmarketing

  continue reading

491 episodes

Artwork
iconShare
 
Manage episode 442641430 series 3561734
Content provided by Sturm Media LLC and Edward Sturm. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sturm Media LLC and Edward Sturm or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

E452: Should you try to manipulate CTR in Google search?

First, I explain why this is even possible - the experiments that have been done and leak data that show CTR is a valued ranking signal.

Second, I give a breakdown of exactly how CTR manipulation is done: using bots, hacking, and microworkers. The breakdown is from Charles Floate on 𝕏: https://x.com/Charles_SEO/status/1839665713692459103

Third, I share the verdict on whether or not this is worth trying.

Finally, I give great white hat, easy alternatives if you don’t want to try black hat CTR manipulation.

00:00 Introduction & Episode Overview 01:29 Experiments and Evidence 02:18 Detailed Guide on Black Hat CTR Manipulation 03:31 Risks and Challenges 04:24 Methods of CTR Manipulation 05:13 Tools and Services for CTR Manipulation 06:17 Recommendations and Alternatives 08:11 Writing Clickable Page Titles and Meta Descriptions 11:16 Link Building Strategies 12:36 Final Thoughts

#seo #blackhatseo #searchengineoptimization #digitalmarketing

  continue reading

491 episodes

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