Episode 292: FS 280: Growing Vertically

The Freelancers' Show

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Panel:

Reuven Lerner

Jonathan Stark

In this episode of the Freelancer’s Show, Reuven and Jonathan discuss “Growing Vertically,” or increasing your profits without increasing your headcount or costs. The topics covered are increasing profits, not having time to do what you are good at, growing or increasing sales, hiring and firing, increase profits not revenue, increase your prices and fees, and much more. This is a great episode for those who want to learn how to increase profits with minimal cost to your freelance business.

In particular, we dive pretty deep on:

Jonathan’s story on solo consultancy
Increasing profits, not headcount
Not having time to do the thing you once you did
Bring in sales
Sharing the limelight
Enabling other to help you with your job
Hiring, firing, etc.
Increase profits not revenue
Increase prices, fees, etc.
How to increase prices or fees
They need your help to learn what to do
Create a new product
Creating value for the customer and capitalize on it
The Rub - lower revenue engagement
How do you do the marketing?
Shifting to Lower labor higher billing
Charge for value
Attending conferences and speaking
Moving into a different crowd of people, when you get tired of this income
Moving into a new vertical and making mistakes
What kind of services to offer to a company?
How long should I expect to do marketing before landing clients?
And much more!

Picks:

Jonathan

Reuven

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430 episodes

#Freelancing #Business #Tech #Productivity #MBA #Industries #End Devs