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Using the flywheel concept to grow your business
Manage episode 444202223 series 3363549
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In this episode, Stuart and Mena explore the powerful Flywheel concept, originally developed by Jim Collins, and how it can drive sustainable growth in business. They explain that great companies don’t rely on one key strategy but instead build momentum through a series of interconnected, reinforcing activities that create a cycle of success. The episode delves into the components of the Flywheel, using real-world examples to demonstrate how it works in practice.
Stuart highlights the importance of continuous improvement and iteration, showing how companies can refine their processes and grow over time. Mena walks listeners through the steps a company can take to discover its own Flywheel, from identifying core values and customer insights to mapping key activities that drive growth.
This episode is perfect for business owners and entrepreneurs looking to unlock scalable, resilient growth. Stuart and Mena show how understanding the Flywheel can offer a more sustainable and effective approach than traditional strategies. Whether you’re familiar with the concept or learning about it for the first time, this episode provides valuable insights and actionable steps to help your business build lasting momentum.
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