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041 - The Unsold Mindset with Colin Coggins
Manage episode 355977303 series 2951722
What we covered:
- Colin’s experiences with his evolution of transforming being a “salesperson”.
- The lessons that Colin learned that led to him writing “The Unsold Mindset” with Garret Brown
- How showing your flaws and imperfections lets people see that you are authentic as a person.
- How Colin shifted things around by asking questions he wanted to know the answers to instead of asking questions he was supposed to.
- The reason why successful salespeople do so well, and the same thing they are all doing
- Distinguishing ‘transformational’ vs. ‘transactional.’
- The value of vulnerability and authenticity when connecting with other people
- Why finding a niche is essential for sales.
- The importance of a healthy and competitive culture for sales
Tweetable Quotes:
“If you can’t move people, how do you change the world? How do you change anyone’s world if you can't move people?” - Colin Coggins
“One thing that we found was that all these great salespeople permitted themselves to share. Not because they knew the law of reciprocity but because they showed up on the call and chose to share something about themselves. That is probably the inflection point across almost everyone we've spoken to.” - Colin Coggins
“People want to know what's inside of your head.” - Colin Coggins
“What you love doing and what you're good at doing are not always the same.” - Colin Coggins
“There's a bunch of definitions for valuable but one of them is that you make people around you better and that you can turn that into a culture like even in sales, I mean especially in sales.” - Colin Coggins
Links Mentioned:
65 episodes
Manage episode 355977303 series 2951722
What we covered:
- Colin’s experiences with his evolution of transforming being a “salesperson”.
- The lessons that Colin learned that led to him writing “The Unsold Mindset” with Garret Brown
- How showing your flaws and imperfections lets people see that you are authentic as a person.
- How Colin shifted things around by asking questions he wanted to know the answers to instead of asking questions he was supposed to.
- The reason why successful salespeople do so well, and the same thing they are all doing
- Distinguishing ‘transformational’ vs. ‘transactional.’
- The value of vulnerability and authenticity when connecting with other people
- Why finding a niche is essential for sales.
- The importance of a healthy and competitive culture for sales
Tweetable Quotes:
“If you can’t move people, how do you change the world? How do you change anyone’s world if you can't move people?” - Colin Coggins
“One thing that we found was that all these great salespeople permitted themselves to share. Not because they knew the law of reciprocity but because they showed up on the call and chose to share something about themselves. That is probably the inflection point across almost everyone we've spoken to.” - Colin Coggins
“People want to know what's inside of your head.” - Colin Coggins
“What you love doing and what you're good at doing are not always the same.” - Colin Coggins
“There's a bunch of definitions for valuable but one of them is that you make people around you better and that you can turn that into a culture like even in sales, I mean especially in sales.” - Colin Coggins
Links Mentioned:
65 episodes
All episodes
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