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S12 E07: Hendrik Malinowski, Managing Director at Bugatti Automobiles
Manage episode 439052100 series 2663828
Content provided by Scott Kerr. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Scott Kerr or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Scott Kerr is joined by Hendrik Malinowski, CEO of French luxury automotive manufacturer Bugatti, a 115-year-old brand renowned for producing luxurious, well-crafted, multi-million dollar high-performance cars. Hendrik discusses the legacy of company's founder, automobile designer Ettore Bugatti and the marque's extraordinary rise to a world-class luxury brand. He also discusses why Bugatti vehicles are sold out well into the next couple years and doesn't see a slowdown, why expensive art and real estate investments are considered key competitors, ways it keeps ultra-wealthy customers engaged and loyal to the brand, and why the new $4 million hybrid hypercar Tourbillon takes its name from the watchmaking world. Plus: Why he feels an electric-powered Bugatti vehicle doesn't lose its soulful connection to the driver
Featuring: Hendrik Malinowski, Managing Director at Bugatti Automobiles (bugatti.com)
Host:
Scott Kerr, Founder & President of Silvertone Consulting
About The Luxury Item podcast:
The Luxury Item is a podcast on the business of luxury and the people and companies that are shaping the future of the luxury industry.
Stay Connected:
Email: scott@silvertoneconsulting.com
Listen and subscribe to The Luxury Item wherever you get your podcasts. Tell a friend or colleague!
138 episodes
Share
Manage episode 439052100 series 2663828
Content provided by Scott Kerr. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Scott Kerr or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Scott Kerr is joined by Hendrik Malinowski, CEO of French luxury automotive manufacturer Bugatti, a 115-year-old brand renowned for producing luxurious, well-crafted, multi-million dollar high-performance cars. Hendrik discusses the legacy of company's founder, automobile designer Ettore Bugatti and the marque's extraordinary rise to a world-class luxury brand. He also discusses why Bugatti vehicles are sold out well into the next couple years and doesn't see a slowdown, why expensive art and real estate investments are considered key competitors, ways it keeps ultra-wealthy customers engaged and loyal to the brand, and why the new $4 million hybrid hypercar Tourbillon takes its name from the watchmaking world. Plus: Why he feels an electric-powered Bugatti vehicle doesn't lose its soulful connection to the driver
Featuring: Hendrik Malinowski, Managing Director at Bugatti Automobiles (bugatti.com)
Host:
Scott Kerr, Founder & President of Silvertone Consulting
About The Luxury Item podcast:
The Luxury Item is a podcast on the business of luxury and the people and companies that are shaping the future of the luxury industry.
Stay Connected:
Email: scott@silvertoneconsulting.com
Listen and subscribe to The Luxury Item wherever you get your podcasts. Tell a friend or colleague!
138 episodes
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