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Reputation Management: Through the Lens of PR
Manage episode 382997588 series 2944813
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In the times when your digital presence precedes physical presence, knowing about reputation has become a business 101. From large organisations to start-ups, anyone can face a crisis situation.
Along with Evan Nierman, the PR and Crisis communication guru, host Surbhi Dedhia discusses how building one's reputation is so close to the topic of building thought leadership. Today, we all are in the public eye, thanks to our digital footprint. So how do we proactively take steps to manage and build our reputation.
In the episode, learn about
- Understanding the different challenges that can arise in managing reputation.
- Why companies should proactively have a manifesto for crisis management and therefore for safeguarding reputation
- How public relations techniques can better prepare you to navigate a not-so-favourable situation.
- Examples of what should brands do when they get a negative reviews and much more.
This short episode packs a lot of info and therefore it is a great listen if you are short on time yet want actionable ideas. Tune in to listen!
Get to know more about Evan's work at the following links:
Website: www.evannierman.com
Social Media:
● Twitter - @EvanNierman
● Facebook - https://www.facebook.com/RedBanyan/
● LinkedIn - https://www.linkedin.com/in/evan-nierman
Book: The Cancel Culture Curse: From Rage to Redemption in a World Gone Mad
Special Audience Giveaway:
● GIVEAWAY TITLE: 10 Ways to Prevent You or Your Business from Being Canceled
● URL: www.avoidbeingcanceled.com
Thank you for listening!
You can connect with the host - Surbhi Dedhia - on LinkedIn to share ideas and thoughts on building your #thoughtleadership
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