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Beyond big data with Peter Shafer
Manage episode 347675508 series 3197291
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In recruitment marketing, we have data at our fingers tips but making sense of it and using it effectively is the tricky part.
Joining me this week is Peter Shafer, VP at Prosper Group.
Peter has years of experience data crunching marketing out put and takes us through want to measure, how to collect it and some real-world examples.
#MarketingRules
Support for this podcast comes from Liquid Palladium and Shazamme
To connect with Peter:
https://www.linkedin.com/in/peteshafer/
Learn more about James and ThinkinCircles:
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