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How Meta’s algo allocates spend to different ads in an ad set
Manage episode 422887308 series 2575608
In this episode we dive into the sometimes frustrating mechanics of how Meta allocates spend between ads in an ad set - and what we recommend doing about this.
Check out the show notes here: https://mobileuseracquisitionshow.com/episode/bayesian-bandits/
**
Get more mobile user acquisition goodies here:
http://RocketShipHQ.com
http://RocketShipHQ.com/blog
261 episodes
Manage episode 422887308 series 2575608
In this episode we dive into the sometimes frustrating mechanics of how Meta allocates spend between ads in an ad set - and what we recommend doing about this.
Check out the show notes here: https://mobileuseracquisitionshow.com/episode/bayesian-bandits/
**
Get more mobile user acquisition goodies here:
http://RocketShipHQ.com
http://RocketShipHQ.com/blog
261 episodes
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