It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
Content provided by Sean Pillot de Chenecey. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sean Pillot de Chenecey or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Emily Hare 'Hyper Localisation, Diversity and Adaption'
Manage episode 273125146 series 2796573
Content provided by Sean Pillot de Chenecey. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sean Pillot de Chenecey or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Series One
In this episode of 'The New Abnormal' I interview Emily Hare, the Global Content Strategy Director of the Publicis Groupe. (Prior to this, she was Head of Content for Make Honey, before which she spent over a decade with Contagious Communications, where she was the Managing Editor.)
In our discussion, which is a reposted episode, she explains her views on a wide range of issues including behavioural influencers, how to develop an informed and educated brand voice, the vital foundation of brand trust, and examples of authentic & positive brand behaviour regarding C19.
In addition, we discuss the law of unintended consequences, the crucial issue of promoting diversity, economic reprioritisation re: #TheGreatReset, adaptive capacity re: the climate crisis, and the rise of hyper-localisation.
160 episodes
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Manage episode 273125146 series 2796573
Content provided by Sean Pillot de Chenecey. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sean Pillot de Chenecey or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Series One
In this episode of 'The New Abnormal' I interview Emily Hare, the Global Content Strategy Director of the Publicis Groupe. (Prior to this, she was Head of Content for Make Honey, before which she spent over a decade with Contagious Communications, where she was the Managing Editor.)
In our discussion, which is a reposted episode, she explains her views on a wide range of issues including behavioural influencers, how to develop an informed and educated brand voice, the vital foundation of brand trust, and examples of authentic & positive brand behaviour regarding C19.
In addition, we discuss the law of unintended consequences, the crucial issue of promoting diversity, economic reprioritisation re: #TheGreatReset, adaptive capacity re: the climate crisis, and the rise of hyper-localisation.
160 episodes
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Similar to The New Abnormal
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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continue reading
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Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
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continue reading
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…
continue reading
Wharton faculty and industry leaders discuss their latest research, books, and relevant business topics. Hosted on Acast. See acast.com/privacy for more information.
…
continue reading
Show notes are at https://stevelitchfield.com/sshow/chat.html
…
continue reading
The Greatness Machine is on a Quest to Maximize the Human Experience! Join Award Winning CEO and Author, Darius Mirshahzadeh (pron. Mer-shaw-za-day), as he interviews some of the greatest minds in the world―turning their wisdom and experience into learnings and advice you can use in your life so that you can level up and create greatness. Join Darius as he goes deep with guests like: Moby, Seth Godin, Gabby Reece, Amanda Knox, UFC Ring Announcer Bruce Buffer, Former FBI Negotiator Chris Voss ...
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