Artwork

Content provided by Allbound. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Allbound or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Player FM - Podcast App
Go offline with the Player FM app!

Hootsuite’s Blueprint: How to Formalize Your Partner Program

29:53
 
Share
 

Manage episode 386261728 series 3034279
Content provided by Allbound. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Allbound or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this enlightening podcast episode, Pete Rawlinson (CMO of Allbound) engages in a deep conversation with James Partington (Head of Partnership Programs at Hootsuite) about the significance of developing a partner-centric journey and the steps they took to formalize their own partner program.

Listen as James takes us through his valuable experience at Hootsuite, highlighting the key considerations they made during their partner program revamp. He emphasizes the importance of providing clear value to partners and debunks the notion that a “build it and they will come” mindset works with partner portals.

  continue reading

147 episodes

Artwork
iconShare
 
Manage episode 386261728 series 3034279
Content provided by Allbound. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Allbound or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this enlightening podcast episode, Pete Rawlinson (CMO of Allbound) engages in a deep conversation with James Partington (Head of Partnership Programs at Hootsuite) about the significance of developing a partner-centric journey and the steps they took to formalize their own partner program.

Listen as James takes us through his valuable experience at Hootsuite, highlighting the key considerations they made during their partner program revamp. He emphasizes the importance of providing clear value to partners and debunks the notion that a “build it and they will come” mindset works with partner portals.

  continue reading

147 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Quick Reference Guide