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Ep 5: TikTok TikTalk: Branding, Marketing, and Selling Books in 60 Seconds Flat!
Manage episode 379360223 series 3510591
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🎙️ Episode Overview:
Hey all you bookish bohemians and bibliophilic ballerinas, get ready to cha-cha-cha your way into the electrifying world of TikTok with Ray Evans. In this episode, we're delving deep into how this bite-sized video platform is the espresso shot your indie writing career didn’t know it needed. Ray’s style is part Dennis Miller, part digital dynamo, and entirely entertaining. So, strap in, this ain’t your grandpa's marketing lecture!
📌 Why You Should Listen:
Still think TikTok is all about teens, lip-syncs, and well... more teens? Toss that notion overboard, because today, Ray's gonna unveil how this platform is the unexpected Eldorado for indie authors. Learn why Hemingway would’ve been all over TikTok (probably dancing with cats) if he were around today!
📘 What This Episode Unpacks:
- Why TikTok?
- Brevity's beauty: The 60-second formula.
- Branding brilliance: Unleash your authorly charm.
- TikTok Tips and Tricks:
- Trend-tapping: The art of hashtagging like a pro.
- Instantaneous Interactions: Engage with readers sans the snail mail lag.
- Show a slice of life: Put your unique twist on the TikTok tale.
- Branding 101 on TikTok:
- A stage for your stories: Enact, enact, and enact some more!
- Revealing the author's aura: After all, fans aren't just buying a book—they're investing in you.
- Marketing Mayhem:
- The Hashtag Hustle: Leading readers down the digital rabbit hole.
- Collaborative Cadence: The more, the merrier (and mightier).
- Behind-the-Curtain Chronicles: Show them where the alchemy happens.
- Sell, Sell, Sell:
- Convert those cute clips into coins.
- The TikTok toolkit: From tantalizing trailers to TikTok Shopping treasures.
Key Takeaway:
TikTok isn’t just for twirling to tunes; it’s your stage, your marketplace, and your chance to jive into readers' hearts. If the idea of adding another feather (or quill?) to your marketing cap excites you, this episode will make you want to jump up and do the Charleston.
So all you Proustian pioneers and Tolkien-esque trailblazers, remember, there's more to this digital dance floor than meets the eye. Let Ray be your guide as you tap, tap, tap your way into literary limelight. And remember: swords might have their merits, but there ain't no dueling a well-placed pen (or TikTok video). 🖋️🎵
See you in the next rhythm-filled rendition of "The Pen to Profit Podcast"! Until then, keep the ink flowing and the videos rolling!
🔗 **Quick Links**:
- Ray's Monday, Wednesday, Friday Medium Blogs: https://medium.com/@edtingandwritingtips
- Join the "Author Success Hub" Facebook community. (Because why wouldn't you?)
https://www.facebook.com/groups/610364924346883
Need editing or proofreading for your next masterpiece? Request a sample edit: http://www.rayevansproofreader.com/request-a-sample-edit.html
Click here to get a copy of my free book, How to get 100 Book Reviews in a Week:
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