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Ep 015: Why Price Is Not The Real Objection - The PromoMinds Podcast
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Inexperienced sales professionals fall for this trap all the time. They think a client is arguing price, but there's something buried underneath that statement, that you as a sales professional need to be aware of.
In this episode, Steve explains the true meaning of the price objection, why most people don't buy on price, and real life examples of selling products that many would say are "overpriced" or "too expensive".
In a market with higher interest rates, trying to tame inflation, you as a salesperson or entrepreneur NEED to be aware of this secret to selling, so you can truly deliver on your customer's wants, needs, and desires.
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Sell or Be Sold by Grant Cardone
#selling #sales #salessecrets #entrepreneur #solopreneur #smallbusiness #businesspodcast #PromoMinds
50 episodes
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