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Manage episode 359153782 series 3241047
Content provided by ThePublicRelationsPodcast. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by ThePublicRelationsPodcast or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode, we delve into the concept of "bridging" and how it can help you expand your reach and tap into new audiences outside of your typical sector.

We explore the common mistakes people make when attempting to "bridge", and share a step-by-step process to identify the right connections and pitch your story effectively.

The technique works whether you are doing this as an individual, in an SME business or in a large PR agency or department.

The episode is packed with tips and real-life examples that will help you understand the power of bridging and how to use it to your advantage.

Learn how to make the most of PR opportunities by building bridges and connecting your story to new audiences.

  continue reading

134 episodes

Artwork
iconShare
 
Manage episode 359153782 series 3241047
Content provided by ThePublicRelationsPodcast. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by ThePublicRelationsPodcast or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode, we delve into the concept of "bridging" and how it can help you expand your reach and tap into new audiences outside of your typical sector.

We explore the common mistakes people make when attempting to "bridge", and share a step-by-step process to identify the right connections and pitch your story effectively.

The technique works whether you are doing this as an individual, in an SME business or in a large PR agency or department.

The episode is packed with tips and real-life examples that will help you understand the power of bridging and how to use it to your advantage.

Learn how to make the most of PR opportunities by building bridges and connecting your story to new audiences.

  continue reading

134 episodes

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