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Crisis PR : Where Balenciaga went wrong
Manage episode 349064007 series 3241047
Balenciaga, the luxury fashion brand has been caught up in a firestorm of criticism after releasing some ill-judged images as part of its edgy marketing campaigns.
It's the hot topic in the fashion world right now and raises some big questions for public relations and brand management.
So where did it go wrong? What could they have done differently and how would you have handled a situation like this?
121 episodes
Manage episode 349064007 series 3241047
Balenciaga, the luxury fashion brand has been caught up in a firestorm of criticism after releasing some ill-judged images as part of its edgy marketing campaigns.
It's the hot topic in the fashion world right now and raises some big questions for public relations and brand management.
So where did it go wrong? What could they have done differently and how would you have handled a situation like this?
121 episodes
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