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The Future of Marketing: Insights from Bullseye Marketing Author Louis Gudema

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Manage episode 418367417 series 3383875
Content provided by Veronica Romney. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Veronica Romney or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Dive into the captivating world of marketing strategy as we unveil the secrets behind the renowned Bullseye Marketing Framework with none other than Louis Gudema.
In this compelling conversation, we explore the transformative power of fractional CMO roles in today's dynamic marketplace, shedding light on how they've evolved over the years. From navigating the delicate balance of AI integration and trust to the often overlooked art of client discernment, Louis shares invaluable insights drawn from his extensive experience.
Join us for a candid discussion that delves deep into the heart of marketing entrepreneurship, offering practical advice and thought-provoking perspectives for both seasoned professionals and aspiring marketers alike.
Learn more about Louis:
Louis Gudema is a fractional CMO for B2B startups and growth stage companies, and a mentor in MIT’s Venture Mentoring Service. Louis founded Magic Hour Communications, which provided marketing communications for major companies such as IBM and The Boston Globe. Then he led its pivot into a SaaS firm, growing it to one of the top firms in its national market before a successful exit. In his career, Louis has helped over two hundred B2B companies – from startups to the Fortune 5 — improve their business results. His "Bullseye Marketing," now in its second edition, was named One of the Best Marketing Plan Books of All Time by Book Authority, the 2023 Marketing/Branding Book of the Year by Goody Business Book Awards, and Finalist for Best 2023 Marketing Book from Book Excellence Awards. Louis speaks frequently on B2B marketing.
Louis' Links:
LinkedIn: https://www.linkedin.com/in/louisgudema/
Connect with Veronica on Instagram: https://www.instagram.com/vromney/
If you're serious about advancing your career in marketing and you're looking for some personal insights into how then I invite you to schedule a free Pathway to Promotion call with me: https://pathwaycall.com/
If you found value in today's episode, I would appreciate it if you could leave a rating and review.

  continue reading

88 episodes

Artwork
iconShare
 
Manage episode 418367417 series 3383875
Content provided by Veronica Romney. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Veronica Romney or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Dive into the captivating world of marketing strategy as we unveil the secrets behind the renowned Bullseye Marketing Framework with none other than Louis Gudema.
In this compelling conversation, we explore the transformative power of fractional CMO roles in today's dynamic marketplace, shedding light on how they've evolved over the years. From navigating the delicate balance of AI integration and trust to the often overlooked art of client discernment, Louis shares invaluable insights drawn from his extensive experience.
Join us for a candid discussion that delves deep into the heart of marketing entrepreneurship, offering practical advice and thought-provoking perspectives for both seasoned professionals and aspiring marketers alike.
Learn more about Louis:
Louis Gudema is a fractional CMO for B2B startups and growth stage companies, and a mentor in MIT’s Venture Mentoring Service. Louis founded Magic Hour Communications, which provided marketing communications for major companies such as IBM and The Boston Globe. Then he led its pivot into a SaaS firm, growing it to one of the top firms in its national market before a successful exit. In his career, Louis has helped over two hundred B2B companies – from startups to the Fortune 5 — improve their business results. His "Bullseye Marketing," now in its second edition, was named One of the Best Marketing Plan Books of All Time by Book Authority, the 2023 Marketing/Branding Book of the Year by Goody Business Book Awards, and Finalist for Best 2023 Marketing Book from Book Excellence Awards. Louis speaks frequently on B2B marketing.
Louis' Links:
LinkedIn: https://www.linkedin.com/in/louisgudema/
Connect with Veronica on Instagram: https://www.instagram.com/vromney/
If you're serious about advancing your career in marketing and you're looking for some personal insights into how then I invite you to schedule a free Pathway to Promotion call with me: https://pathwaycall.com/
If you found value in today's episode, I would appreciate it if you could leave a rating and review.

  continue reading

88 episodes

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