Stepping into leadership isn’t for the faint of heart. It's a gladiatorial arena, an unceasing battle against time, expectations, and the pressures of creating impact. For Marketers at every level, the leap from being a leader to becoming a Rainmaker – a master of self, team, role, and impact – often feels like an impossible task. That’s where the Rainmaker Podcast comes in. 'Elevating Marketing Leaders' is not just a tagline – it's a mission. Each episode is filled with genuine, unscripted ...
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The Scale Your Small Business Podcast helps entrepreneurs and small business owners put simple systems in place to see exponential growth. It’s hosted by serial entrepreneur, Jillian Flodstrom. If you need help mitigating the feelings of overwhelm and confusion when it comes to leading and growing your business this show will help you calm the chaos, increase productivity and grow your revenue.
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Welcome to IntegratED with Jamie Palmer! I’m Jamie Palmer Digital Business Strategist and integration coach! This show is for entrepreneurs, coaches, and service providers who want to create more impact, make more money and grow their online business by focusing on one signature program. If you want simple strategies and actionable steps to building your business, growing your following and creating a profitable business that brings you closer to you dreams and a life of freedom without over ...
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The Future of Marketing: Insights from Bullseye Marketing Author Louis Gudema
35:46
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Dive into the captivating world of marketing strategy as we unveil the secrets behind the renowned Bullseye Marketing Framework with none other than Louis Gudema. In this compelling conversation, we explore the transformative power of fractional CMO roles in today's dynamic marketplace, shedding light on how they've evolved over the years. From nav…
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How Marketers Can Navigate the Trust and Authenticity Crisis in 2024 with Ron Tite
35:08
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What if I told you that the very foundation of trust in our marketplace is crumbling? Join me and seasoned marketing expert Ron Tite as we unravel the enigma behind plummeting show-up rates and faltering conversion metrics in 2024. In this episode, we confront the harsh reality of shattered trust and explore the pivotal role marketers play in its d…
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Andrew Davis's #1 Secret To Architecting Unforgettable Keynote Speeches
40:29
40:29
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Curious about the secrets behind unforgettable keynote speeches? In this episode, I sit down with Andrew Davis, a keynote speaker extraordinaire, to uncover the secrets of his success. Andrew's expertise isn't just about marketing; it's about storytelling that sticks. We delve into his unforgettable moments on stage, like the Exploding Watermelon, …
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A New Way to Market Yourself For Immediate Promotion in 2024
27:02
27:02
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You spend ALL your time marketing offers and products for others… with no time left to market yourself. But that ends in today's episode. So many of the marketing pros I coach come in feeling defeated, stuck, and ready to throw in the towel. And I get it! When you’re battling burnout, it can feel impossible to add one more thing to your overfilled …
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How Marketers Can Sell Themselves Successfully
21:16
21:16
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Why is it that selling yourself feels so awkward, yet marketing your clients comes naturally? In this part 2 episode, I unravel the paradoxical nature of marketing professionals finding themselves adept at promoting products but stumbling when selling their own brand – themselves. From navigating the discomfort of the 'digital street corner' to mas…
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Costly Personal Branding Mistakes Marketers Often Make
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In today's crowded marketing arena, it's all about making your mark. As someone who's been around the block a few times in the marketing game, I'm here to dive deep into the art of personal branding. In today's episode, I'm reflecting on a Rainmaker call with one of my clients, and it got me thinking. We hammered home the importance of showcasing y…
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Jay Baer's Secrets To Becoming So Good That People Can't Resist Talking About You
41:06
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Ever wondered what sets apart the most successful marketers from the rest? Get ready to be blown away! In today's episode, I'm bringing you none other than the legendary Jay Baer, a titan in the world of marketing strategy. Renowned for his unparalleled ability to decipher market trends and translate them into groundbreaking strategies, Jaber's ins…
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Behind-The-Scenes of Getting Promoted with my Husband Scott Romney, VP of Sales at SOCi
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Are you looking to climb the corporate ladder in the fast-paced world of sales? Today I'm joined by my husband, Scott Romney, who has just been promoted to VP of Commercial Sales. Scott opens up about the emotional journey leading to his promotion, emphasizing the critical role of vulnerability and constructive feedback in shaping a leader. We tack…
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How A Burned Out Marketer Became a Top Revenue-Generating Rainmaker
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Prepare to be captivated by the saga of my rise as a Rainmaker, navigating the intricacies of corporate landscapes and overcoming the stifling grip of imposter syndrome. In this episode, I share my journey as a Rainmaker, reflecting on pivotal moments from my upbringing in a Cuban family business to my role as Chief of Staff at BossBabe. I recount …
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From Customer Service to C-Suite with Jeremy Gabbert, CRO at Cardone Ventures
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From Customer Service to Chief Revenue Officer at some of the biggest names in the industry, Jeremy Gabbert's journey is nothing short of extraordinary. Join us as we unravel the story of his rise, exploring the highs, lows, and indispensable grit required to make it as a Rainmaker. From navigating challenging personalities to enduring the relentle…
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How Did an SEO Specialist Become A Famed Agency CEO? A Conversation with Paxton Gray
41:32
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Ever wondered how an SEO specialist became the CEO of one of Utah's most successful marketing agencies? Join me as I sit down with Paxton Gray, CEO of 97th Floor Agency, to unravel his remarkable journey. From humble beginnings to leading a thriving agency, Paxton shares insights into his unexpected career trajectory. But this conversation isn't ju…
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Positioning Yourself for $100k Clients with April Dunford
38:44
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Are you ready to navigate the shifting marketing landscape of 2024? In this episode I sit down with April Dunford, an authority on market positioning, to talk about crafting a value proposition that cuts through the noise. April brings her wealth of experience to the table, discussing not only the strategic pivot but also her journey from in-house …
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Time-Bending Strategies for Career Growth with Carey Bentley
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Unleash your career potential with Carey Bentley, renowned author of "Winning the Week: How to Plan a Successful Week Every Week". Join us as Carey, a trailblazer in preventing burnout and amplifying success, unveils the secrets to cultivating freedom, driving millions in revenue, and reclaiming precious hours. Carey shares her expertise on masteri…
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How To Drive Buyers To Buy Using Behavioral Science with Nancy Harhut
41:07
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How do marketers navigate the ever-shifting terrain of consumer behavior and economic challenges? Join me in this episode alongside the brilliant Nancy Harhut as we delve into the realm of behavioral science and Nancy's unique skill set, seamlessly blending psychology with the art of persuasion to drive service sales. As we delve into our career jo…
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How Leaders Can Create Psychological Safety in Uncertain Times With Robert Glazer
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Ready to delve into the keys to thriving in the workplace despite challenges? Join me and the insightful Robert Glazer as we explore the nuances of fostering psychological safety during tough times. Discover impactful leadership strategies that transcend the ordinary. Uncover the importance of transparent communication about business realities, and…
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Helping Marketers Overcome "Proving Energy" with Mark Schaefer
30:01
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We all know personal branding can be important, but why is it more important now than before because of Artificial Intelligence? Join Mark Schaefer and me as we have a compelling conversation about the significance of personal branding in a world increasingly shaped by AI. From insights on influencer marketing to navigating imposter syndrome, we ex…
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Building An Authentic Personal Brand That ISN'T About You with Mitch Joel
48:03
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Ever wondered how marketing leaders navigate the chaos of today's poly-crisis world? Join me in a riveting episode where I sit down with Mitch Joel, a true thought leader in the marketing realm. Mitch doesn't just share insights; he unveils the secrets behind his enduring success. We dive into the strategy that propelled Mitch into the echelons of …
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How to Transform from Smart Expert to Marketing Authority with Jay Acunzo
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What's the secret behind crafting unshakable confidence as a marketing leader? This week, join us for an immersive journey with Jay Acunzo as we unlock the mysteries behind building rock-solid confidence in the dynamic world of marketing. With a decade-long adventure navigating the landscapes of ESPN, Google, HubSpot, and beyond, Jay not only impar…
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How A Graphic Designer Became The Head of Global Brand Experience with Durriya Gunja
34:59
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Would you like to hear the insights into a marketer's journey from graphic designer to the top as the Head of Global Brand Experience? Join us on this episode as we uncover the fascinating journey of Durriya Gunja , a marketing leader with over two decades of experience. What strategies did she employ to shatter the glass ceiling and secure promoti…
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Balancing A Full-Time Job with a Full-Time Side Gig Without Getting Fired with Jenn Herman
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A lot of us have juggled having a full-time job and a side hustle, and today's guest has perfected this balancing act. Jenn is a Director of Marketing as well as the founder of Jenn Trends, and to think that wasn't enough she is also a single mom. Join us as Jenn shares insights gained from over a decade of expertly balancing a full-time marketing …
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Getting Paid By Big Brands For Your Marketing Brain with Melanie Deziel
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Ready to supercharge your personal brand and command the paycheck you deserve? In today's episode, I'm thrilled to introduce you to Melanie Diesel, co-founder of Creator Kitchen and a marketing maestro. With a decade of industry mastery, Melanie guides us through the intricacies of personal branding and empowers marketing leaders to confidently ass…
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The Marketing Maverick Who Defied 40 Years of Career Expectations with Kim Feil
30:33
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Ever wondered about the twists and turns that make a successful marketing career? In this episode, I sit down with Kim Feil, Aspire Brands' Chief Marketing and Strategy Officer, unravelling her unconventional path in the marketing realm. How did Kim navigate her unique journey and collaborate with major consumer brands? What insights does she share…
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The Comeback Story: How Akvile DeFazio Survived After Losing 90% of Her Agency Business
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Have you experienced a challenging week in your business that you'd rather erase from memory? In this episode, I sit down with Akvile DeFazio, the visionary behind AKvertise, a marketing agency. Akvile shares the most trying week in her career, marked by the loss of two significant clients, constituting more than 90% of her business. Despite this f…
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How To Turn A Major Career Setback Into A Comeback with AJ Wilcox
33:53
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How do you handle reaching the pinnacle of your career, only to find yourself unexpectedly let go? In this episode, we sit down with AJ Wilcox, a remarkable marketer who, just like many of us, found himself on an unexpectedly unique path. AJ shares his experiences running the largest LinkedIn ads account, successfully generating top-tier leads for …
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20 Years of Franchise Marketing with Mary Mills, VP of Marketing at College Hunks Hauling Junk
28:28
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What are the key elements to successful franchise marketing, especially when dealing with the expectations of hundreds of business owners? Today I had the privilege of interviewing Mary Mills, Vice President of Marketing for College Hunks Hauling Junk and Moving. With over two decades of experience in franchise marketing, Mary shares the intricate …
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How to Navigate the Transition from Marketing Doer to Leader without the Drama with Paula French
27:21
27:21
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How can you navigate the complex journey from being a marketing practitioner to a marketing leader? In this insightful episode, we explore this transformation with Paula French, an expert in the digital marketing world. Paula has been a steadfast member of the same marketing agency for nearly 14 years. So when it comes to agency life, she's truly s…
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A Marketer's Story Stepping into Entrepreneurship with Amanda Thompson
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If you're a marketer with dreams of running your own show one day, you're in for a treat. In this episode, we dive deep into the story of Amanda Thompson a remarkable individual who has conquered one of the toughest industries out there – the overly saturated skincare industry. She's worked with both celebrities and everyday folks, climbing the cor…
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Building Your Personal Brand While Employed with Eleanor Beaton
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37:00
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Have you ever wondered how to harness the magnetic force of personal branding as a Rainmaker? In this captivating conversation with Eleanor, we break the mold by revealing the secrets to building an indomitable personal brand even while working within the confines of traditional employment. Plus, we shine a spotlight on the transformative power of …
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The Future of B2B Marketing with Alex Howe, Funnel's VP of Marketing
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Have you ever wondered what drives the future of B2B marketing and the delicate dance between marketing and sales teams? Join us in this intriguing podcast episode as we introduce you to Alex Howe, the Vice President of Marketing at Funnel. In a dynamic conversation, we explore the evolving landscape of B2B marketing, the symbiotic relationship bet…
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How Your Personal Brand Helps Your Company's Brand with Casago CMO Alex Husner
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In today's rapidly changing job market, it has become increasingly uncommon to encounter individuals who have dedicated an entire decade to a single company. Yet, here we are, thrilled to engage in a captivating conversation with none other than Alex Husner, a true testament to steadfast commitment and professional perseverance. In this episode, we…
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The Battle Between In-House vs. Agency Marketers with Casie Gillette
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Are you torn between agency and in-house marketing? In this engaging podcast episode, I delve deep into the world of marketing with Casie Gillette, a seasoned marketing leader who's walked both paths. Together, we unravel the intricacies of agency vs. in-house marketing, exploring personal growth strategies within the field, and tackling the ever-e…
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When To Stay vs. When To Leave A Company with Taylor Becker
29:25
29:25
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Are you standing at a career crossroads, grappling with the decision to stay in your current job or take a leap towards personal fulfillment? Join us as we sit down for an engaging conversation with Taylor Becker, a seasoned Marketing and Sales Executive Leader with a remarkable 13-year journey spanning the sports, consumer packaged goods (CPG), an…
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Balancing Career Advancement And Family Responsibilities As A Female Leader with Dr. Amy Osmond Cook
28:02
28:02
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Ever wondered how extraordinary marketing journeys are crafted? Join me in an engaging podcast where I dive deep into a riveting conversation with the remarkable Dr. Amy Osmond Cook, a maven in marketing. Explore Amy's journey – from her PhD to her remarkable career transition into marketing, driven by unwavering family dedication. Witness how chal…
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How To Heal Your Marketing Burnout While Still Performing At An Elite Level To Pay The Bills With Ash Burnside
51:07
51:07
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Ever wondered how marketing professionals navigate the daunting challenges of burnout and imposter syndrome? Join me as I sit down with our special guest, Ash Burnside, a coach in The Rainmaker Residency™. She candidly shares her battle with burnout and imposter syndrome, shedding light on the daily struggles marketers face. As I engage in a heartf…
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"Should Marketers Get MBAs?" with 2x Yale MBA Graduate Mary Czarnecki
38:30
38:30
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In the dynamic and fast-paced marketing realm, how can you maintain a competitive edge as a marketer? Join me for an inspiring conversation with Mary Czarnecki – a marketing guru whose expertise is both awe-inspiring and practical. From her Ivy League background to her work with industry giants like Johnson & Johnson and WebMD, Mary's journey is on…
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The Battle Between In-House vs. Fractional CMO with Nick Herrera, Chief Revenue Officer at HelloSeven
40:28
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Ever wondered about the diverse paths marketing professionals can tread? In this episode, Nick Herrera joins me as we dive into his varying marketing experience, focusing on the contrasting worlds of in-house and fractional CMO roles. Together, we dissect the advantages and challenges of each domain, exploring the immersive journey of an in-house C…
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Changing Nature of CMOs Today with Monica Ho, SOCi's CMO
46:49
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Join Monica Ho and me in this eye-opening episode as we delve into the ever-evolving role of the CMO in today's dynamic marketing landscape. With Monica's extensive background in digital marketing, she provides invaluable insights into self-development and staying competitive in the industry. From discussing the significance of corporate mentors an…
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Pause and Pivot: An Exciting Announcement
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We are shaking things up with The Rainmaker Podcast. After nearly a year of hosting this show, I'm taking a brief pause and will return with more interviews featuring Marketing Leaders from various business sizes and revenue levels. We are going to highlight the challenges and burnout faced by marketing professionals as well as their strategies and…
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Ariel Schiffer: When to Involve Marketing in the Product Development Journey
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Have you ever wondered how marketing plays a vital role in product creation? In this episode, we dive deep into this topic with the brilliant Ariel Schiffer, the Founder of DreamPro, which is the first-choice course creation agency for entrepreneurs and small business owners. We explore at which stage should the Rainmaker be involved in the product…
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Mastering cashflow management is crucial for business success, and financial expert David Safeer offers valuable insights to help entrepreneurs navigate this complex task. Safeer emphasizes the distinction between profits and cash, highlighting that profitability on paper doesn't guarantee cash availability. To access the full video, show notes and…
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Tracy Litt: Raising Consciousness and Breaking Free from Imposter Syndrome
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Do you ever feel like a fraud, despite your achievements and qualifications? In this episode, we tackle the pervasive issue of imposter syndrome and its impact on leaders, especially those in the online space. Join me as I sit down with Tracy Litt, a personal growth expert and former VP of HR, to uncover the truth behind imposter syndrome and how i…
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198 - Unlocking Financial Success: The Power of Fractional CFO Services for Small Businesses
23:19
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In this episode of the Scale Your Small Business podcast, host Jillian Flodstrom introduces Adam Rundle, the founder and CEO of Clever Profits, a company that offers fractional CFO services to businesses of all sizes. They discuss the importance of understanding the profitability of a business and how fractional CFO services can help small business…
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Learn Grant Writing: From a Tent in Alaska to a Work Wedding: The Unconventional Story of Two Business Partners
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Have you ever wondered what it takes to build a successful partnership in the world of business? How can intuition and gut feelings play a role in shaping the trajectory of a venture? In this episode, I'm joined by Meredith and Alex from Learn Grant Writing, who share their extraordinary journey. Starting from a simple work relationship, Meredith a…
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197 - Building a Dream Team: Key Factors in Hiring and Retaining Talent for Small Business Success
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In this episode of the Scale Your Small Business podcast, host Jillian Flodstrom interviews entrepreneur Jeremy Gotwals to explore the critical aspects of hiring and retaining talent. Jeremy emphasizes the significance of aligning vision, character, culture, and personality when selecting candidates, prioritizing qualities like passion, spirit, and…
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Lauren Goldstein: When CEOs Regress into Chief Everything Officers
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Today I'm joined by Lauren Goldstein, discussing our experiences as fractional consultants and delving into the issue of CEOs taking on too many responsibilities. This episode discusses the psychological barriers hindering CEOs from delegating tasks and relinquishing control to scale their businesses. We delve into the challenges of balancing the v…
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196 - Empowering Your Dream Team With Veronica Romney
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Veronica Romney, an expert in building dream teams and training marketing leaders, shares valuable insights on creating and managing successful teams in this podcast episode. She emphasizes the importance of looking beyond impressive resumes and instead focusing on passion, fit, and fair compensation when hiring team members. Veronica discusses the…
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Julie Cole: The Power of Multiple Founders: Lessons from Mabel's Labels
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In this episode, Julie Cole, co-founder of Mabel's Labels, discusses the dynamics of having multiple founders in an organization. We discuss the advantages of having co-founders, such as dividing tasks and providing emotional support, as well as the significance of having a solid shareholder's agreement and the delicate balance between being accoun…
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195 - From Rehab to Success: Empowering Strategies for Entrepreneurs and Healthcare Professionals
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This podcast featuring Dr. Josh Funk offers an invaluable opportunity to gain insights into the world of physical therapy, entrepreneurship, and leadership. As a doctor of physical therapy and the founder of rehab to perform, Dr. Funk brings a wealth of knowledge and expertise to the table. Through his personal experiences, he provides practical ad…
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Jhana Li: Starting with Yes's and Scaling with No's
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As a Visionary, it's exciting to embrace new ideas, thoughts, and opportunities. However, it's crucial to take a step back and consider the impact it may have on your team and business. In this week's episode, we have Jhana, an Operations Consultant, who emphasizes the significance of stress-testing ideas, empowering operators, and building an exce…
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194 - Leveraging Marketing Automation for Business Growth and Customer Relationships
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This podcast episode provides valuable insights into the power of marketing automation and its potential pitfalls. Host Jillian Flodstrom and guest Laura Kerbyson's engaging discussion sheds light on effective strategies for implementing automation tools to enhance business growth and customer relationships. To access the full video, show notes and…
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