Ep. 72 - Tim Snape, Marketing Director at Heaps Normal

The Retail Wrap-Up

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Welcome back to the RetailOasis 'Retail Wrap-Up Podcast' - the podcast for retailers. Coming up on today’s episode we are joined by Tim Snape, the Marketing Director at Heaps Normal. Heaps Normal is the non-alcoholic beer company revolutionising the Australian drinking culture.
With a team that includes a designer, a brewer, a pro surfer, and a ginger, Heaps Normal embarked on their journey in 2018, on a mission to create a flavourful, non-alcoholic beer that doesn't compromise on taste or experience.
They've worked tirelessly to perfect their brews, using a unique recipe, brewing method, and non-traditional yeast. Their efforts have paid off, as their alcohol-free beers pass the ultimate test: the pub test. Brewers, chefs, sommeliers, and pub regulars have all praised their exceptional flavour.
But Heaps Normal is more than just a beer brand. They recently achieved B Corp certification, highlighting their commitment to social and environmental performance. Additionally, they're part of 1% for the Planet, channelling a portion of their sales towards environmental initiatives.
So, get ready to be inspired as we delve into this conversation with Tim Snape, the Marketing Director at Heaps Normal. We'll explore Heaps Normal's journey, their innovative approach to brewing, their recent B Corp certification, and their commitment to providing a better drinking experience for all.
A HUGE thank you to Tim for joining us, we hope you enjoy this conversation!
For more information on Heaps Normal or our guest today, please see the show notes for this episode.
- SELECTED LINKS FROM THE EPISODE -
Heaps Normal
Tim Snape on LinkedIn
Heaps Normal on LinkedIn
Heaps Normal on Instagram
Heaps Normal on YouTube
Heaps Normal on TikTok