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Educate a Technical Audience with Brandon Gubitosa, Senior Content Marketing Manager at Plural #96
Manage episode 385293248 series 2993543
In this episode of The SaaS SEO Show, we interviewed Brandon Gubitosa, Senior Content Marketing Manager at Plural, and discussed technical content creation, online communities, content promotion, and more.
************************
Timestamps:
- (00:00) - Intro
- (01:05) - Who is Brandon Gubitosa?
- (02:26) - Brandon’s background.
- (07:58) - Biggest lessons from working at an agency.
- (09:36) - Can outsourcing for technical content work?
- (12:39) - Is there still space for content marketing agencies?
- (15:32) - How to communicate the value of content.
- (18:57) - Content strategy at Plural.
- (20:02) - Unique aspects of technical content.
- (22:21) - Is the technical audience consuming more content?
- (24:00) - How to evaluate a writer’s expertise for technical content.
- (26:24) - How do you ensure that technical elements are accurate?
- (29:12) - Content promotion and distribution at Plural.
- (32:33) - Online communities to connect with a technical audience.
- (34:38) - Brandon’s concerns about changes in search.
- (36:16) - The future of SaaS content marketing.
- (39:05) - Learn more about Brandon and Plural and get in touch.
- (39:56) - Outro
************************
Useful Links:
Website: https://www.plural.sh/
Brandon on LinkedIn: https://www.linkedin.com/in/bgubitosa/
************************
Stay Tuned:
► Website: https://minuttia.com
► YouTube: https://bit.ly/2BZJmhb
► LinkedIn: https://bit.ly/2DHaJNr
************************
Don’t forget to leave us a five-star review and subscribe to our YouTube channel.
112 episodes
Manage episode 385293248 series 2993543
In this episode of The SaaS SEO Show, we interviewed Brandon Gubitosa, Senior Content Marketing Manager at Plural, and discussed technical content creation, online communities, content promotion, and more.
************************
Timestamps:
- (00:00) - Intro
- (01:05) - Who is Brandon Gubitosa?
- (02:26) - Brandon’s background.
- (07:58) - Biggest lessons from working at an agency.
- (09:36) - Can outsourcing for technical content work?
- (12:39) - Is there still space for content marketing agencies?
- (15:32) - How to communicate the value of content.
- (18:57) - Content strategy at Plural.
- (20:02) - Unique aspects of technical content.
- (22:21) - Is the technical audience consuming more content?
- (24:00) - How to evaluate a writer’s expertise for technical content.
- (26:24) - How do you ensure that technical elements are accurate?
- (29:12) - Content promotion and distribution at Plural.
- (32:33) - Online communities to connect with a technical audience.
- (34:38) - Brandon’s concerns about changes in search.
- (36:16) - The future of SaaS content marketing.
- (39:05) - Learn more about Brandon and Plural and get in touch.
- (39:56) - Outro
************************
Useful Links:
Website: https://www.plural.sh/
Brandon on LinkedIn: https://www.linkedin.com/in/bgubitosa/
************************
Stay Tuned:
► Website: https://minuttia.com
► YouTube: https://bit.ly/2BZJmhb
► LinkedIn: https://bit.ly/2DHaJNr
************************
Don’t forget to leave us a five-star review and subscribe to our YouTube channel.
112 episodes
All episodes
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