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Technical SEO with Brian Shumway, Director of SEO Product at Upwork #85
Manage episode 372768573 series 2993543
In this episode of The SaaS SEO Show, we’ve interviewed Brian Shumway, Director of SEO Product at Upwork, and discussed programmatic SEO, technical SEO, and more.
************************
Timestamps:
- (01:54) - Who is Brian Shumway?
- (02:35) - Brian’s background.
- (04:03) - What is Upwork?
- (06:21) - Brian’s learnings.
- (08:56) - Unique challenges regarding SEO at Upwork.
- (10:40) - How to identify emerging topics?
- (17:01) - Programmatic SEO.
- (20:31) - How to optimize your crawl budget?
- (24:23) - Technical SEO hygiene.
- (27:40) - How is Upwork approaching localization?
- (29:10) - Thoughts on SGE.
- (31:20) - Brian’s opinion on generative AI.
- (33:11) - The future of SEO.
- (35:59) - Learn more about Brian and Upwork and get in touch.
************************
Useful Links:
Website: https://www.upwork.com/
Brian on LinkedIn: https://www.linkedin.com/in/bshumway/
************************
Stay Tuned:
► Website: https://minuttia.com
► YouTube: https://bit.ly/2DHaJNr
► LinkedIn: https://bit.ly/2BZJmhb
************************
Don’t forget to leave us a five-star review and subscribe to our YouTube channel.
This episode is sponsored by Ahrefs.
Visit https://ahrefs.com/awt and sign up for free!
112 episodes
Manage episode 372768573 series 2993543
In this episode of The SaaS SEO Show, we’ve interviewed Brian Shumway, Director of SEO Product at Upwork, and discussed programmatic SEO, technical SEO, and more.
************************
Timestamps:
- (01:54) - Who is Brian Shumway?
- (02:35) - Brian’s background.
- (04:03) - What is Upwork?
- (06:21) - Brian’s learnings.
- (08:56) - Unique challenges regarding SEO at Upwork.
- (10:40) - How to identify emerging topics?
- (17:01) - Programmatic SEO.
- (20:31) - How to optimize your crawl budget?
- (24:23) - Technical SEO hygiene.
- (27:40) - How is Upwork approaching localization?
- (29:10) - Thoughts on SGE.
- (31:20) - Brian’s opinion on generative AI.
- (33:11) - The future of SEO.
- (35:59) - Learn more about Brian and Upwork and get in touch.
************************
Useful Links:
Website: https://www.upwork.com/
Brian on LinkedIn: https://www.linkedin.com/in/bshumway/
************************
Stay Tuned:
► Website: https://minuttia.com
► YouTube: https://bit.ly/2DHaJNr
► LinkedIn: https://bit.ly/2BZJmhb
************************
Don’t forget to leave us a five-star review and subscribe to our YouTube channel.
This episode is sponsored by Ahrefs.
Visit https://ahrefs.com/awt and sign up for free!
112 episodes
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