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Google Said What? Google Algo Leak + SEO Squad Inside Look

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Manage episode 420806201 series 3347766
Content provided by Crystal Waddell. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Crystal Waddell or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Send me a text!

Breaking news in SEO: The Google Algo leak!
Join my FREE three-day SEO challenge for small business owners with websites.
Breaking News: Leaked Google Document

  • Great articles from Michael King from iPullRank and Rand Fishkin
  • Highlights from the leak:
    - Google uses a "site authority index," contradicting their stance on DA
    - Google uses click data (nav boost) for ranking content, despite previous denials
    - Existence of a "sandbox" for new or sensitive sites
    - Use of Chrome visit data for ranking purposes
SEO Insights from the Leaked Document

  • Twiddlers: Reorganize search results before presenting them
  • Authors can improve content scores
  • Local pages rank better due to relevance
  • Small Publishers: Devalued compared to larger sites

Search The Podcast!
Inside the SEO Squad

  • Weekly small group for business owners with websites
  • Get real support with Google Search Console and SEO
  • Importance of reviews and trust signals
  • Recommended using reviews apps
  • User Experience Interviews
  • Keywords and Blogging
  • Google Search Console Insights
    - Discussed indexing issues and seasonal business trends
    - Provided tips on resubmitting pages for indexing
  • Reading Search Engine Results Pages (SERPs)
- Expressed passion for helping entrepreneurs understand SEO
Interviews are back in June!
Stay tuned for more insightful episodes and SEO tips!

Support the Show.

Search the Simple and Smart SEO Show podcast for something you heard! It's free!
Apply to be my podcast guest! 🎙️ Don't forget to Put your pitch topic in the subject line!

AFFILIATE LINKS:
Start your Shopify Store!
Quit guessing with your content! GET SURFER SEO!!!
10,000 Jasper words FREE!
Get Carry (formerly Ocho): the best retirement resources for entrepreneurs!
Note:
If you make a purchase using some of my links, I make a little money.
But I only ever share products, people, & offers I trust & use myself!

  continue reading

Chapters

1. Google Said What? Google Algo Leak + SEO Squad Inside Look (00:00:00)

2. Introduction and Podcast Context (00:00:19)

3. Breaking News: Leaked Google Document (00:00:31)

4. Domain Authority and Site Authority (00:01:08)

5. Google's Use of Click Data (00:02:27)

6. Sandbox and Chrome Data (00:02:56)

7. Twiddlers and Search Result Manipulation (00:03:29)

8. Author Importance and Exact Match Domains (00:04:07)

9. Local vs Global Pages (00:05:08)

10. Small Publishers and Affiliate Systems (00:05:31)

11. SEO Squad and Google Search Console (00:07:10)

145 episodes

Artwork
iconShare
 
Manage episode 420806201 series 3347766
Content provided by Crystal Waddell. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Crystal Waddell or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Send me a text!

Breaking news in SEO: The Google Algo leak!
Join my FREE three-day SEO challenge for small business owners with websites.
Breaking News: Leaked Google Document

  • Great articles from Michael King from iPullRank and Rand Fishkin
  • Highlights from the leak:
    - Google uses a "site authority index," contradicting their stance on DA
    - Google uses click data (nav boost) for ranking content, despite previous denials
    - Existence of a "sandbox" for new or sensitive sites
    - Use of Chrome visit data for ranking purposes
SEO Insights from the Leaked Document

  • Twiddlers: Reorganize search results before presenting them
  • Authors can improve content scores
  • Local pages rank better due to relevance
  • Small Publishers: Devalued compared to larger sites

Search The Podcast!
Inside the SEO Squad

  • Weekly small group for business owners with websites
  • Get real support with Google Search Console and SEO
  • Importance of reviews and trust signals
  • Recommended using reviews apps
  • User Experience Interviews
  • Keywords and Blogging
  • Google Search Console Insights
    - Discussed indexing issues and seasonal business trends
    - Provided tips on resubmitting pages for indexing
  • Reading Search Engine Results Pages (SERPs)
- Expressed passion for helping entrepreneurs understand SEO
Interviews are back in June!
Stay tuned for more insightful episodes and SEO tips!

Support the Show.

Search the Simple and Smart SEO Show podcast for something you heard! It's free!
Apply to be my podcast guest! 🎙️ Don't forget to Put your pitch topic in the subject line!

AFFILIATE LINKS:
Start your Shopify Store!
Quit guessing with your content! GET SURFER SEO!!!
10,000 Jasper words FREE!
Get Carry (formerly Ocho): the best retirement resources for entrepreneurs!
Note:
If you make a purchase using some of my links, I make a little money.
But I only ever share products, people, & offers I trust & use myself!

  continue reading

Chapters

1. Google Said What? Google Algo Leak + SEO Squad Inside Look (00:00:00)

2. Introduction and Podcast Context (00:00:19)

3. Breaking News: Leaked Google Document (00:00:31)

4. Domain Authority and Site Authority (00:01:08)

5. Google's Use of Click Data (00:02:27)

6. Sandbox and Chrome Data (00:02:56)

7. Twiddlers and Search Result Manipulation (00:03:29)

8. Author Importance and Exact Match Domains (00:04:07)

9. Local vs Global Pages (00:05:08)

10. Small Publishers and Affiliate Systems (00:05:31)

11. SEO Squad and Google Search Console (00:07:10)

145 episodes

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