Pick 1 Social Media Platform And Go The Social Barista podcast

3+ y ago 2:45

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A Cup of Social Audio Blog EP1

Does the thought of being present on multiple Social Media sites have you pulling your hair out? Hello, I’m Joe Laber, The Social Barista and Branding Expert coming to you from my A Cup of Joe Media studio. Welcome to the first episode of my new blog, A Cup of Social. In these short and hopefully informative blogs, I will aim to give you simple and easy-to-use tips for leveraging the power of Social Media to help grow your customer or donor base. I’ve been helping radio stations, small businesses and nonprofits engage with their audiences on social since the days of MySpace back in the early 2000s. Are you wondering what site to start your social journey on? Facebook, Instagram, Twitter, LinkedIn, Snapchat, Tik Tok, YouTube, or Pinterest??? I say start with one and if needed slowly grow from there. I always tell the clients I brew for to choose the one that’s been tried and proven, the one with the highest number of users, and that’s still the social media powerhouse…Facebook. Facebook has over 2.8 billion with a 'b’ monthly active global users. The next closest is YouTube with 2 billion monthly active global users. And rounding out the top 3 is Instagram coming in at just over 1 billion monthly active global users. On a side note, this does not include messaging apps such as Facebook Messenger or WhatsApp. LinkedIn and Pinterest showed huge growth in 2020 and continue to soar in 2021. Linked has 310 million monthly active global users and Pinterest has 416 million monthly active global users. These numbers are as of January 2021 and represent active monthly users, keyword active. Don’t be so overwhelmed with where to start that you don’t start your Social journey at all. That’s why I say choose at least one and go. Want more advice on Social Media marketing? Please continue to follow me right here for my next freshly brewed blog. Have a question? Please email me at acupofjoemedia@gmail.com. Thanks so much for joining me and be sure to have a great day on Social! - The Social Barista

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63 episodes