#41 Skills to Build and Work On


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Whether you’re the leader of an organization, a freelancer, or an enthusiastic member of the rank and file, there is never a downside to investing in yourself and getting better at things. But what should you get better at? And how do you do it? The best way to learn any skill is to practice, and today, we’re going through my top suggestions on things you should make an effort to learn, practice, and keep on improving.

Skills for company owners, managers, and freelancers

Networking. This never stops being important for your business growth. So go to events, meet people for meals and/or drinks, engage on social media, and join groups and associations. If you hate networking, don’t worry. It turns out, the more you do it, the easier it gets.

Financials. You need to know how a business makes money. Make friends with someone in the accounting department. Watch videos on basic accounting. Or, if you’re a leader, let me know — our Agency Jumpstart program might be perfect for you.

Estimates. You need to learn to predict how much time and how many resources you’re going to spend on a project because it’s really easy and very common to overservice our clients, i.e. work for free. (This often leads to another skill you should be working on... communicating and enforcing boundaries.)

Skills for all humans who work with humans

Patience. In business, as in life, not everything works out the way we want it to. Remember to step back, think about the big picture, and breathe.

Communication. The single most important part of effective communication? Effective listening. Don’t listen to respond. Listen to hear what the other person is saying.

Negotiation. Negotiation matters because it comes up in any scenario where two or more people might have different ideas about how to resolve a situation, like talking about timelines, compensation, workloads, and how to achieve goals. Also: what happens when a client asks you to work a weekend show for them without increasing the budget? So please make this a life skill that you practice.

Learning. This is both a habit and a skill. If you constantly expand the reach of what you know and what you’re able to accomplish, you’ll always be ready to adapt to what’s happening in your work.

We’re here to support you.

The Spin Sucks team is here for your professional development and ongoing learning. We have something for everyone, no matter where you are in your career or agency’s growth. We’d love to hear from you on Twitter, or you can join the best community on the internet here!

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