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Episode 019: Marketing in Sportsman Drag Racing
Manage episode 175799820 series 1320113
In this episode, the guys discuss marketing and sponsorship at the sportsman level. Who better to speak on that topic than longtime NHRA standout and representative for a multitude of racing & non-racing related companies: Tommy Phillips. Tommy discusses some of his keys to marketing success, how he applies the same principles to his role in event promotion, and even shares a comical story about choosing to race for a living over… Law school! In addition, Luke & Jed recap the week that was, including the DRR Ultimate Series opener in Huntsville, AL, NHRA in Houston, IHRA in Darlington, and big buck events in Rockingham and Gulfport. Luke relives his 1800 mile journey to the west coast as they preview the K&N Spring Fling Million!
372 episodes
Manage episode 175799820 series 1320113
In this episode, the guys discuss marketing and sponsorship at the sportsman level. Who better to speak on that topic than longtime NHRA standout and representative for a multitude of racing & non-racing related companies: Tommy Phillips. Tommy discusses some of his keys to marketing success, how he applies the same principles to his role in event promotion, and even shares a comical story about choosing to race for a living over… Law school! In addition, Luke & Jed recap the week that was, including the DRR Ultimate Series opener in Huntsville, AL, NHRA in Houston, IHRA in Darlington, and big buck events in Rockingham and Gulfport. Luke relives his 1800 mile journey to the west coast as they preview the K&N Spring Fling Million!
372 episodes
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