Fresh Pawz - Becoming the Official Streetwear Brand for Dogs

The Story of a Brand

In this first part of this Feature, we hear from Christopher Cargnoni, Founder of Fresh Pawz. Fresh Pawz is a streetwear-inspired line of clothing for your pet. He started the company because he was frustrated at the other options the market had to offer. His career involves working for many retail companies, so he knows how to run a retail company. People would give him free rein to build and improve their company, and he saw a lot of success. He would move from one company to the next, doing the same thing. By learning how brands operate, he could comfortably open up his own brand providing a much-needed fashion line for dogs. His eventual move to L.A. was his way of proving to himself that he can do it. In Part 1, we hear about his career path, the brand's initial idea, and his big move to Los Angeles. Join us while Ramon Vela interviews Christopher in this episode and listen to him share the inside story. For more on Fresh Pawz, visit: https://www.freshpawz.com/ Visit our advertisers: CartText - https://carttext.com/ Retention Science - RetentionScience.com/SOB