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DON’T MISS THE “OR” in Boolean Searching | The Traffic Hackers Ep 5
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Summary:
In this episode, Brent and Glenn discuss the power of Boolean searches on LinkedIn. They explain the difference between AND and OR Boolean searches and how they can be used to narrow down or expand search results. They also emphasize the importance of getting specific with search terms and understanding the different titles used in LinkedIn profiles. Finally, they share a helpful tip on saving LinkedIn searches for future use.
Takeaways:
- Boolean searches on LinkedIn can help you find specific profiles that meet your criteria.
- AND Boolean searches narrow down search results by combining multiple keywords.
- OR Boolean searches expand search results by including profiles that have any of the specified keywords.
- Getting specific with search terms and understanding titles can improve the effectiveness of your Boolean searches on LinkedIn.
- Saving LinkedIn searches can save you time and effort in the future.
Chapters:
00:00
Introduction and Overview
01:09
Difference between AND and OR Boolean Searches
03:01
Using AND and OR Boolean Searches
06:41
Getting Specific with Boolean Searches
07:10
Understanding Titles in LinkedIn
08:13
Saving LinkedIn Searches
09:06
Conclusion
Description:
Dive into the nuances of LinkedIn search strategies with Brent Stone and Glen Martin in this game-changing episode of The Traffic Hackers Podcast. This time, the spotlight is on Boolean searches, a crucial tool for anyone looking to optimize their LinkedIn prospecting efforts. Brent and Glen unravel the mystery behind AND and OR Boolean searches, showing you how to effectively narrow down or expand your search results to find the perfect profiles that meet your criteria.
Learn the art of getting specific with your search terms and understanding the different titles used in LinkedIn profiles to improve the effectiveness of your Boolean searches. Whether you're aiming to connect with CEOs, founders, or any specific professional group, this episode guides you through using quotation marks, capitalizing key operators, and creatively combining search terms to achieve precise results.
Moreover, Brent and Glen share an invaluable tip: saving your LinkedIn searches for future use. This simple yet powerful strategy can save you time and effort, allowing you to revisit your carefully curated searches with just a few clicks.
Throughout the episode, The Traffic Hackers share their expertise in a way that's both informative and accessible, making complex LinkedIn search tactics easy to understand and implement. Whether you're a seasoned LinkedIn user or new to the platform, this episode is packed with actionable advice to enhance your networking and lead generation efforts.
Tune in to this episode of The Traffic Hackers Podcast to transform your LinkedIn strategy, harness the power of Boolean searches, and connect with your ideal clients more efficiently than ever before.
Follow Brent and Glen on LinkedIn for more!
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