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Innovating Exploration with Action Tour Guide
Manage episode 406271905 series 3377085
Content provided by Brennen Bliss. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Brennen Bliss or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode of the Travel Marketing Compass Podcast, Brennen interviews Ushma Shah, founder of Action Tour Guide, a tour company revolutionizing exploration with audio-guided tours through a user-friendly app. They discuss the company's innovative approach, leveraging technology to enhance traditional tours, their distribution strategy, marketing tactics including SEO, social media, and paid media, as well as their focus on customer reviews and loyalty.
Ushma shares insights on customer behavior, the importance of catering to informed travelers, and the balancing act of maintaining tour quality while expanding their portfolio. The conversation highlights the challenges and opportunities in the tourism industry and underscores the significance of providing valuable, immersive experiences for travelers.
27 episodes
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Manage episode 406271905 series 3377085
Content provided by Brennen Bliss. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Brennen Bliss or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode of the Travel Marketing Compass Podcast, Brennen interviews Ushma Shah, founder of Action Tour Guide, a tour company revolutionizing exploration with audio-guided tours through a user-friendly app. They discuss the company's innovative approach, leveraging technology to enhance traditional tours, their distribution strategy, marketing tactics including SEO, social media, and paid media, as well as their focus on customer reviews and loyalty.
Ushma shares insights on customer behavior, the importance of catering to informed travelers, and the balancing act of maintaining tour quality while expanding their portfolio. The conversation highlights the challenges and opportunities in the tourism industry and underscores the significance of providing valuable, immersive experiences for travelers.
27 episodes
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Similar to The Travel Marketing Podcast
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
…
continue reading
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…
continue reading
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…
continue reading
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…
continue reading
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continue reading
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…
continue reading
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continue reading
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