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Healthcare Data Interoperability: Michael Millar Explains Verto's Vision and Challenges
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Welcome back to The Uprising Show! In this episode, CEO Michael and Vivek dive into the intricacies of data management and AI in the healthcare industry.
- Challenges and strategies of healthcare data management
- The impact and risks of adopting generative AI in healthcare
- Verto's innovative approach to healthcare data interoperability
- Customer acquisition and revenue streams in the healthcare market
- Future growth and strategic shifts for Verto Health
Tune in to learn more about the evolving landscape of healthcare technology!
5 Key Takeaways You Can't Miss:
1. Navigating Healthcare Data Challenges:
Vivek and Michael discuss the tricky terrain of healthcare data management, emphasizing the risk of administrative overload and how AI could be both a solution and a challenge.
2. Generative AI’s Role in Healthcare:
Michael sheds light on how AI is transforming healthcare by acting more like a human and lowering barriers, but not without the need for robust risk management.
3. Pivoting During a Pandemic:
Hear the compelling story of how Michael’s company adapted swiftly during the COVID-19 pandemic, finding profitable new avenues like targeting vulnerable populations for vaccinations.
4. Customer Acquisition Strategies:
Discover Michael’s insider tips on acquiring customers, the successes and failures of different channels, and their unique approaches in the US and Canadian markets.
5. The Future of Digital Twins in Healthcare:
Get a sneak peek into Verto's innovative approach to creating digital twins of patients and their bold vision of integrating with healthcare systems across Canada.
Timestamps:
00:00 Grew up in computer era, pursued healthcare.
05:26 Seeking, jumping, inquiring, testing, creating, motivating, plunging
09:23 Health systems need to communicate for efficiency.
10:24 Listening data creates digital twin, revolutionizes healthcare.
15:28 Integrating with PointClickCare for patient data.
17:35 Leverage existing integrations, minimizing new integration work.
22:29 Efficient processes lead to algorithm-driven data insights.
25:07 Healthcare data doubles every 76 days, AI assists.
29:50 Interoperability in healthcare, AI, market forces excitement.
33:00 Digital health companies pivoted due to pandemic.
35:27 Canadian acceptance of COVID risks leads recovery.
39:59 Strategic partners use digital twin for change.
42:50 Smart pricing strategy, adjusting for early adopters.
44:50 Continuous fundraising, focus on predictable sales growth.
46:43 Startups benefit from focusing on specific clients.
50:32 Learning management skills
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