Go offline with the Player FM app!
Retail Marketing State-Of-The-Nation and Predictions for the Future with John Fanous, Head of Industry, eCommerce & Omni-Channel Retail, Google
Manage episode 440896656 series 3272587
In this episode, recorded live at the RCC Retail Marketing Conference in Toronto, join me for a fast-paced discussion with John Fanous Head of Industry, eCommerce & Omni-Channel Retail, Google. We cover the current marketing strategy, communications, tools and tricks to reach an increasingly saturated, diverse shopper and reluctant media consumer. We’ll talk about what’s working, what’s changed, what’s not working and the forecast and thinking for Holiday and into 2025.
About John
John is Google and YouTube's Head of Omni-Channel Retail for Canada. He is an accomplished and recognized leader in Canada's omni-channel shopping ecosystem, helping organizations (ranging from startups to Fortune-100 retailers) make the pivot to digital shopper engagement for over fifteen years.
John joined Google nine years ago, and has helped lead partnerships with some of the fastest growing omni-channel retailers in North America over that time - with a focus on attribution/measurement via technology and AI adoption, digital education for C-suite partners, and helping retailers build new profit centers through initiatives including Google Retail Media.
John is a past recipient of Marketing Mag's Top 30 Under 30 award, and has had his retail insights published in major Canadian platforms including The Globe & Mail, Financial Post and Yahoo! Finance, in addition to national TV interviews with CTV News Channel and Canada AM.
Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur. He has been on the front lines of retail industry change for his entire career.
Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada’s Retail Marketing conference with leaders from Walmart & Google. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.
Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax.
Rethink Retail has recognized Michael as one of the top global retail experts for the fifth year in a row, the National Retail Federation has designated Michael as on their Top Retail Voices for 2025, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer. If you are a BBQ fan, you can tune into Michael’s cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.
Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.
479 episodes
Manage episode 440896656 series 3272587
In this episode, recorded live at the RCC Retail Marketing Conference in Toronto, join me for a fast-paced discussion with John Fanous Head of Industry, eCommerce & Omni-Channel Retail, Google. We cover the current marketing strategy, communications, tools and tricks to reach an increasingly saturated, diverse shopper and reluctant media consumer. We’ll talk about what’s working, what’s changed, what’s not working and the forecast and thinking for Holiday and into 2025.
About John
John is Google and YouTube's Head of Omni-Channel Retail for Canada. He is an accomplished and recognized leader in Canada's omni-channel shopping ecosystem, helping organizations (ranging from startups to Fortune-100 retailers) make the pivot to digital shopper engagement for over fifteen years.
John joined Google nine years ago, and has helped lead partnerships with some of the fastest growing omni-channel retailers in North America over that time - with a focus on attribution/measurement via technology and AI adoption, digital education for C-suite partners, and helping retailers build new profit centers through initiatives including Google Retail Media.
John is a past recipient of Marketing Mag's Top 30 Under 30 award, and has had his retail insights published in major Canadian platforms including The Globe & Mail, Financial Post and Yahoo! Finance, in addition to national TV interviews with CTV News Channel and Canada AM.
Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur. He has been on the front lines of retail industry change for his entire career.
Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada’s Retail Marketing conference with leaders from Walmart & Google. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.
Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax.
Rethink Retail has recognized Michael as one of the top global retail experts for the fifth year in a row, the National Retail Federation has designated Michael as on their Top Retail Voices for 2025, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer. If you are a BBQ fan, you can tune into Michael’s cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.
Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.
479 episodes
Усі епізоди
×
1 Retail Readiness 101 with Liza Amlani, retail expert and author of the brand new book The Whole Sale: Profitable Wholesale Strategies For Brands 35:08

1 From Marketing Leader to Independent Retailer: Daryl Aitken's Entrepreneurial Journey to Fabric Spark 39:09

1 Retail Strategist Carl Boutet and his latest book "Blind Spot: Navigating the Unseen Effects of Technology on Commerce" 39:45

1 Vancouver's Innovative Retail Crime Fighting Solution, Project Barcode, with Sgt. Craig Reynolds & Arezo Zarrabian, Vancouver Police Department 42:40

1 A Modern Take on Retail Media with Drew Cashmore, Head of Strategy, Vantage 30:19

1 Fail Better: Special Guest Host Bonus Episode with Steve Dennis 21:43

1 Safe Is Risky: Special Guest Host Bonus Episode with Steve Dennis 17:30

1 I Love You. But You Are Not Serious People: Special Guest Host Bonus Episode with Steve Dennis 22:23

1 I'm The Problem. It's Me. Special Guest Host Bonus Episode with Steve Dennis 21:31

1 Shift Happens: Special Guest Host Bonus Episode with Steve Dennis 19:37

1 Our Bold New Plan To Suck Less: Special Guest Host Bonus Episode with Steve Dennis 17:04

1 AI in Retail: Proof of Concept to Production with Cari Covent, Head of Artificial Intelligence and Emerging Technology, Canadian Tire Corporation. 42:51

1 Taylor Swift Takes Toronto, Black Friday_Cyber Monday Flash results with Sean McCormick, Vice President from Moneris Data Services 35:22

1 Meet the Hosts of The She Means Business Podcast, retail veterans Gail Banack and Ilana Santone 40:37

1 A Fresh Take on Retail Leadership with Deb Craven, President, Longo's (Encore) 25:04
Welcome to Player FM!
Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.