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EP336: BEST OF: Which is Better… Promoting Your Program or a Discovery Call for More Sales
Manage episode 384982094 series 1745122
Last week a brand new health coach posted a question in my Customer Support group that I loved because it’s a question we often get asked by health coaches. She wanted to know whether it’s better to promote her program at the end of a workshop or should her call to action be sending people to book a discovery call with her. In this episode we’ll share our 5-step formula for which makes the most sense for your wellness business.
In this episode of The Wellness Business Podcast you’ll discover:
- 5 simple questions to ask yourself to determine if it’s better to promote your program or a discovery call for more sales
- The price cutoff that shouldn’t require a discovery call option to enroll new clients into your paid program
- The difference between promoting to a cold audience vs. a warm audience and what is required to get each audience to feel comfortable in joining your coaching program
Links mentioned in this episode:
Podcast episode about discovery calls - https://www.thewellnessbusinesspodcast.com/episode24/
Karen’s wellness workshop sample: https://www.karenpattock.com/workshopsample/
Links to Resources:
Wellness Business Accelerator - www.wellnessbusinessaccelerator.com/
Karen’s Facebook Group - www.facebook.com/groups/emaillistbuildingforcoaches/
Karen’s Instagram - www.instagram.com/karenpattock/
Kathleen’s Facebook Group - www.facebook.com/groups/healthcoachpeers/
Kathleen’s Instagram - www.instagram.com/kathleenlegrys/
373 episodes
Manage episode 384982094 series 1745122
Last week a brand new health coach posted a question in my Customer Support group that I loved because it’s a question we often get asked by health coaches. She wanted to know whether it’s better to promote her program at the end of a workshop or should her call to action be sending people to book a discovery call with her. In this episode we’ll share our 5-step formula for which makes the most sense for your wellness business.
In this episode of The Wellness Business Podcast you’ll discover:
- 5 simple questions to ask yourself to determine if it’s better to promote your program or a discovery call for more sales
- The price cutoff that shouldn’t require a discovery call option to enroll new clients into your paid program
- The difference between promoting to a cold audience vs. a warm audience and what is required to get each audience to feel comfortable in joining your coaching program
Links mentioned in this episode:
Podcast episode about discovery calls - https://www.thewellnessbusinesspodcast.com/episode24/
Karen’s wellness workshop sample: https://www.karenpattock.com/workshopsample/
Links to Resources:
Wellness Business Accelerator - www.wellnessbusinessaccelerator.com/
Karen’s Facebook Group - www.facebook.com/groups/emaillistbuildingforcoaches/
Karen’s Instagram - www.instagram.com/karenpattock/
Kathleen’s Facebook Group - www.facebook.com/groups/healthcoachpeers/
Kathleen’s Instagram - www.instagram.com/kathleenlegrys/
373 episodes
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