It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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continue reading
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In Business: Whatever Happened to Advertising?
Manage episode 167814134 series 1301621
Content provided by BBC and BBC Radio. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by BBC and BBC Radio or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Last year, the UK became the first place where spending on digital ads exceeded that spent on all other forms of advertising combined. In this new world, what are ad agencies doing to square up to the challenges they face? Management Today's Matthew Gwyther presents. The producer is Nina Robinson.
(Image: A visitor looks at old posters advertising various chocolate products at the Belgian Chocolate Village museum. Credit: EMMANUEL DUNAND/AFP/Getty Images)
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Manage episode 167814134 series 1301621
Content provided by BBC and BBC Radio. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by BBC and BBC Radio or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Last year, the UK became the first place where spending on digital ads exceeded that spent on all other forms of advertising combined. In this new world, what are ad agencies doing to square up to the challenges they face? Management Today's Matthew Gwyther presents. The producer is Nina Robinson.
(Image: A visitor looks at old posters advertising various chocolate products at the Belgian Chocolate Village museum. Credit: EMMANUEL DUNAND/AFP/Getty Images)
472 episodes
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Similar to The World of Business
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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continue reading
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continue reading
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continue reading
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…
continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
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continue reading
Your weekly rugby league podcast from BBC Radio 5 Live featuring the latest news, analysis and interviews with Tanya Arnold.
…
continue reading
The latest news from the world of personal finance plus advice for those trying to make the most of their money.
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continue reading
Ever wondered what makes great go-to-market leaders grow, even when the going gets tough? We have, too. And we’re on a mission to uncover the magic that makes that growth happen. This is Go-to-Market Magic, the show where we talk to go-to-market leaders and visionaries about the “aha!” moments they experience and the pivotal decisions they’ve made, all in the name of growth. And we’re not just talking about revenue growth that goes up and to the right — we’ll also discuss how they improve th ...
…
continue reading
Wharton faculty and industry leaders discuss their latest research, books, and relevant business topics. Hosted on Acast. See acast.com/privacy for more information.
…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
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