))
Vikrant Shauruya on Becoming a Nonfiction Bestselling Author
Manage episode 373523027 series 2908078
Content provided by Melissa Parks and Dave Goetz, Melissa Parks, and Dave Goetz. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Melissa Parks and Dave Goetz, Melissa Parks, and Dave Goetz or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this podcast, Dave and Melissa interview Vikrant Shauruya, founder of Authors on a Mission, on how to market and sell your nonfiction book. Vikrant discusses what a “bestselling book” actually is, and why a successful book is built on a well-written book.
Great Moments in the Episode
05:15 – 07:57 Expectations for sales of first book.
8:04 – 09:41 Podcasting as a marketing strategy.
09:43 – 12:26 How to identify podcasts to pursue in order to maximize marketing.
12:27 – 14:19 How to pitch podcasts.
14:21 – 18:59 Explanation of the term “bestselling book”.
19:01 – 21:30 What to do during launch to gain sales momentum.
21:31 – 24:01 Managing expectations of book sales.
24:02 – 25:14 Why you need a focused book idea and to identify the "why" of your writing.
25:15 – 28:01 The importance of following through with promoting your book.
28:03 – 31:15 The interconnection of a book, speaking engagements, and business growth.
31:16 – 35:10 The role of a well-written book in sales.
Words of the Episodes
Wabi-sabi: a Japanese aesthetic concept that finds beauty and serenity in objects, landscapes, designs, etc., that are simple, imperfect, and impermanent.
Pustule: a small elevation of the skin containing pus.
Follow Journey Sixty6
https://www.journeysixty6.com/
https://www.youtube.com/@journeysixty6writingforpub
https://www.facebook.com/journeysixty6
https://www.linkedin.com/company/journeysixty6/
Follow Vikrant Shauruya
109 episodes
Share
