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The Writing Podcast

Melissa Parks and Dave Goetz

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This is the podcast for aspiring writers, an A-to-Z guide to writing, publishing, and promoting your article, book, or any other writing project. Your hosts are Melissa Parks and Dave Goetz, co-founders of Journey Sixty6, an editorial services company and independent publisher for the family business community. Each episode is designed to inspire and instruct writers as they take the long road trip to write and promote their ideas.
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Why do certain brands and creators become your favorite while others are forgotten? Why do they seem to effortlessly garner so much more attention than everyone else? Turns out, it’s not the tactics. They’re using the same tools and doing the same things as the rest of us. So, what’s the difference? Since 2015, Louder Than Words has hosted the world’s most prolific marketers and creators to explore how they cut through the noise to build unforgettable brands. Hosted by John Bonini.
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Get the inside track on how to deliver success in qualified lead generation and sales conversion strategies. Join The Insiders for compelling interviews with today’s thought leaders in sales and marketing. Industry insight. Inspirational perspectives. Inside your world.
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rzile@hotmail.com info@brainfoodrecords.com.au @brainfoodrecords Radio mixes from 2013-2018 on Mixcloud & Hearthis. Rob Zile's first EP was released in September 2009 on Artefekz Muzik. Following this EP many doors were opened; from being asked to remix other artists to forging great relationships with other dj’s, producers and record labels from around the world. It also gave him the opportunity to play his first international gig at the WMC Techno Marathon in Miami in 2010, sharing the bil ...
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The Justin Brady Show amplifies the best ideas, companies, entrepreneurs, and people on earth. Justin is an emerging tech PR communications guy that works in SEO, content strategy, PR and comms. When he's not amplifying his clients, he's amplifying ideas, companies, entrepreneurs, and people in the larger community. Past guests include: Howard Schultz, founder of Starbucks; Blake Irving, CEO of GoDaddy; Ancesty.com Founder Paul Allen; Best-Selling authors like Dan Ariely, Dan Pink, Matthew M ...
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Discover the power of integrating creativity and humour into your marketing to drive business growth and deliver exceptional customer experiences. In this episode, Goetz Posner, Global Head of Marketing and Customer Experience at Amadeus, joins Richard on the podcast to discuss: The art of creating impactful marketing strategies that prioritise aud…
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Brain Food Radio hosted by Rob Zile/KissFM/18-06-24/#2 FEDELE (GUEST MIX)@fedelemusic @obscuramschttps://kissfm.com.au/show/brainfood11 track album Depth Of Being arrives in mid 2024 on Fedele’s own label Obscura and is his first since going solo. It is a mix of stylish progression from the signature sound Fedele is known for while also diving more…
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Brain Food Radio hosted by Rob Zile/KissFM/18-06-24/#1 ROB ZILEhttps://kissfm.com.au/SHOW/brainfoodPART 101 - The MFA - Ormont (Original Mix)02 - Lovefoxy - Business First (Original Mix)03 - Beroshima - Detroit Tragedy (Frank Muller Mix)04 - DJ 3000 - Part Time Prophet (Original Mix)05 - Niklas Wandt - Slonkers (Man Power Remix)06 - T.Raumhouse - S…
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Brain Food Radio hosted by Rob Zile/KissFM/11-06-24/ROB ZILE (full show)https://kissfm.com.au/SHOW/brainfoodPART 101 - Finn Hølden - Zzyzx Rd (Original Mix)02 - Frank & Tony - By The End They Will (Octo Octa's Dazed These Days Dub)03 - Crooked Man - YowYow (Original Mix)04 - The Mekanism - About You feat. JAW (Original Mix)05 - Memphis Glass - Look…
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In this episode, John sits down with Natalie Marcotullio, head of growth and operations at Navattic. Natalie shares her experience transitioning from a traditional SEO-driven content marketing playbook to a more customer-focused approach and how that's paid off. Discussed in this episode: Leveraging customer insights and data to craft content that …
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Brain Food Radio hosted by Rob Zile/KissFM/04-06-24/#1 ROB ZILEhttps://kissfm.com.au/SHOW/brainfoodPART 101 - Kawari - Eternal Spring (Original Mix)02 - pørtl - Orgn (Zoi Remix)03 - Josh Wink - Iz (Original Mix)04 - Paons, Domenique Xander - Prolog (Original Mix)05 - Vibeat - Atomic Cafe (Original Mix)PART 206 - FriFot - The Robot And The Butterfly…
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Brain Food Radio hosted by Rob Zile/KissFM/28-05-24/ROB ZILE (full show)https://kissfm.com.au/SHOW/brainfoodPART101 - DJ Subaru - Just Visiting (Original Mix)02 - Mass Digital - I Need Space to Breath (Johnny Invisible Remix)03 - Vasco Ispirian - Flashing On Flushing (Original Mix)04 - Benjamin Frohlich - Don't Let Go (Original Mix)05 - D'FunK - So…
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Brain Food Radio hosted by Rob Zile/KissFM/21-05-24/ROB ZILE (full show)https://kissfm.com.au/SHOW/brainfoodPART 101 - Sublimar - Deep Wave (Original Mix)02 - Koliseum - Innerverse (Original Mix)03 - Direkt - Slapped (Original Mix)04 - dj airBuss - In My Club (Original Mix)05 - Akumen - My Natural State (Original Mix)06 - Elninodiablo - Jellyfish A…
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Brain Food Radio hosted by Rob Zile/KissFM/14-05-24/#2 DHARMA (GUEST MIX)@dharma_tuneshttps://kissfm.com.au/SHOW/brainfoodDharma - Turbulence (Remmah)Dharma - BMO Tune (Lone Romantic)Dharma - Scatty Brain (Lone Romantic)Dharma - Clear Glass (Lone Romantic)Dharma - Caffeine Surfing (Remmah)Dharma - Electric Stress (Remmah)Dharma - Structured Chaos (…
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Brain Food Radio hosted by Rob Zile/KissFM/14-05-24/#1 ROB ZILEhttps://kissfm.com.au/SHOW/brainfoodPART 101 - Niklas Wandt - Azimuth (Original Mix)02 - D'Arcangelo - MAC101 (Original Mix)03 - Corvad - Clout (Original Mix)04 - Jon Selbo - Keep Ur Luv (Original Mix)05 - Plaster - Fake Spiral (Original Mix)06 - Jørgen Thorvald - Downward spiral (Cryst…
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As a writer, you understand the effort needed to transform raw ideas into polished words. Feedback from beta readers, book coaches, or developmental editors can show that a seemingly complete work requires significant revisions. In today's episode, Lisa Tener, an acclaimed book writing and publishing expert, shares her experiences and insights on n…
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Storytelling is not just reserved for those big moments, in fact storytelling is the fabric of all communication connecting 8 billion people across the world...and Jamie can help you harness its power. Jamie Mackenzie (author of 28 Bags of Sprouts – Storytelling with Impact) knows all about this from his work on pulling together 5 businesses from 3…
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Brain Food Radio hosted by Rob Zile/KissFM/07-05-24/#1 ROB ZILEhttps://kissfm.com.au/show/brainfoodPART 101 - Medway - Resurrection (Ranj Kaler Remix)02 - Paradigm Shift - Love Power (Original Mix)03 - Micronode - Check (Original Mix)04 - Karcelen Jazzpanese - Hentai (Anika Kunst Remix)05 - John Creamer & Stephane K. Feat. Nkemdi - I Wish You Were …
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In this episode, John catches up with old friend and copywriting savant, Eddie Shleyner. Eddie is the founder of VeryGoodCopy where he has built up a massive audience and profitable personal brand using primarily 2 mediums –– blog posts (what Eddie calls micro articles) and email. Things discussed in this episode: Teaching yourself a new skill can …
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Brain Food Radio hosted by Rob Zile/KissFM/30-04-24/ROB ZILE (full show)https://kissfm.com.au/SHOW/brainfoodPART 101 - Ben La Desh - Fine Rise (Original Mix)02 - Jesus Pablo x Pixel8 Trax - The End (Extended Mix)03 - Fouk - Abalone (Original Mix)04 - Andromo & Jared Love - Crows Nest (Original Mix)05 - Selderv - Igray (Original Mix)06 - Feline Mob …
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In this episode, Amy Davies, a LinkedIn powerhouse, author of A Spark in the Dark, and CEO of First 30, shares actionable tips for turning your LinkedIn activity into new opportunities. Discover the best times to post, what content resonates with audiences, and how to boost engagement. If you're looking to elevate your LinkedIn strategy, this is yo…
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Brain Food Radio hosted by Rob Zile/KissFM/23-04-24/#1 ROB ZILEhttps://kissfm.com.au/show/brainfoodPART 101 - Cabaret Contemporain Club - Bora (Original Mix)02 - Blu.a - Akoustik (Jay Tripwire Beatless Remix)03 - Dubfire - Dark Matter (L.B. Dub Corp Remix)04 - Marco Piedimonte - Skin (Original Mix)05 - Squal G - Waiting 4U (Original Mix)06 - Jacek …
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When undertaking a massive project of any kind, sometimes you only know where you should have started once you’ve gained understanding and it’s too late to go back and do it again. Chris Betton (UK and EMEA Marketing Manager, HIPER Global UK) knows all about this from his work on pulling together 5 businesses from 3 countries, under 1 new global ba…
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Brain Food Radio hosted by Rob Zile/KissFM/16-04-24/#1 ROB ZILEhttps://kissfm.com.au/SHOW/brainfoodPART 101 - Frieder Morneweg - Walking Together (Original Mix)02 - Ian Fleming & Phil Nazca - Fuji (Original Mix)03 - Cary Crank - The Next Day (Augusto Dassano Remix)04 - Kadosh - Paradise Lost (Simple Symmetry Remix)05 - The Beloved - Sweet Harmony (…
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This week, John sits down with content legend Ross Simmonds. Ross is the founder and CEO of Foundational Marketing, an agency focused on distribution, as well as the (new!) author of "Create Once, Distribute Forever." Discussed in this episode: Leading with value is crucial in content marketing to avoid being banned or blocked from platforms. Conte…
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Brain Food Radio hosted by Rob Zile/KissFM/09-04-24/ROB ZILE (full show)https://kissfm.com.au/SHOW/brainfoodPART 101 - Bolis Pupul - Kowloon (Original Mix)02 - Aili - Oyasumi (Original Mix)03 - B.Visible - Ella (Jakobin & Domino Remix)04 - PolyGlove - CALF (Original Mix)05 - Boys' Shorts - Flying Away (Whitesquare Remix)06 - Reenie - Cosmic Latte (…
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Writing a memoir likely will dredge up some difficult memories. For some writers, the pain of these memories might slow down the process of writing, like it did for Cheryl Landes, author of The Best I Can Do. It took Cheryl nearly two decades to complete her memoir. In this episode, Cheryl offers advice for structuring a memoir after years of being…
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Brain Food Radio hosted by Rob Zile/KissFM/02-04-24/#2 APAULL (GUEST MIX)@apaull_musicArtist photo credit IG @daveclarkeofficialhttps://kissfm.com.au/SHOW/brainfood01 - apaull - White LeBaron (Developer Alpha remix, edit)02 - Novem Vivit - Purple Rays (Original Mix)03 - Konfusia - No Reason (Original Mix)04 - Perpetual Universe - Omnipotent (Origin…
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Brain Food Radio hosted by Rob Zile/KissFM/02-04-24/#1 ROB ZILEhttps://kissfm.com.au/SHOW/brainfoodPART 101 - Rodion & Mammarella - Un Segnale Di Speranza (Original Mix)02 - David Holmes ft. Raven Violet - Too Muchroom (Smagghe and Cross Remix)03 - Stylic - Like This (Keith Forrester Remix)04 - The Horn - Upholder (Original Mix)05 - Cosmic Energy06…
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This week, I sit down with a friend and and someone whose work I've long admired––Emily Triplett Lentz. Emily has one of the most prolific and legendary resumes in content marketing, working for brands like Basecamp, Help Scout, Loom, and currently, Calendly. Things discussed in this episode: Community plays a crucial role in content marketing as i…
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It’s true that we are often our own biggest critic, and it’s easy to pick at parts of yourself that are less than perfect. But where the real challenge lies, is to be genuinely receptive of your own self-reflections, to learn from your past mistakes and to use them to guide your future successes. Dave Mackay (Sales Director, sa.global) joined Richa…
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Brain Food Radio hosted by Rob Zile/KissFM/26-03-24/#2 RINZEN (GUEST MIX)@rinzenhttps://kissfm.com.au/show/brainfood1. Pete Tong, Tale of Us - Time feat. Jules Buckley2. ODESZA - This Version of You (Joseph Ray Remix)3. Rinzen - Endor (Unreleased)4. Ezequial Arias - Magic Fields5. The Cure - Just Like Heaven (Rinzen Remix)6. Lawrence Hart - First L…
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Brain Food Radio hosted by Rob Zile/KissFM/26-03-24/#1 ROB ZILEhttps://kissfm.com.au/SHOW/brainfoodPART 101 - Frank & Tony - By The End They Will (Original Mix)02 - Pro-K - Listen (Original Mix)03 - Akumen - I Need You (Byron the Aquarius Night Dub)04 - John Creamer & Stephane K - Forget The World (Stephane K Dub)05 - ProOne79 - Disco Cisco (Origin…
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Many founders or CEOs dreams of a big, earned media hit in The New York Times or The Wall Street Journal. But are these big wins really the best target for outbound communications? That depends, says Eleanor Hawkins who leads the Axios Communicators newsletter. Hawkins covers communications trends, future uses of AI in marketing communications, and…
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If you want to write a book that influences the world, you need to start with a creative idea. Great ideas form the essence of great books. And yet idea development is one of the biggest struggles of writers. In this episode, Dave and Melissa talk about what an idea really is, how to sharpen your idea, and how to develop an idea, so that readers re…
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This week, John sits down with Chris Savage, co-founder and CEO at Wistia. The team at Wistia has always approached content differently than most other companies. They host, and film, parades. They buy and refurbish old station wagons. They record original music. All for the content. In this episode, John geeks out with Chris to learn all about the…
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Brain Food Radio hosted by Rob Zile/KissFM/19-03-24/#2 NAZ (GUEST MIX)@nzasahttps://kissfm.com.au/show/brainfood01 - Naz & 88 Birds - Night Rider02 - Naz ft. Deanna Leigh - Underwater03 - Naz ft. Frynn - Into The Night04 - Naz - Pluto05 - Naz - Me & U06 - Soulsearcher - I Can't Get Enough (Naz Bootleg)07 - Everything But The Girl - Missing (Naz Boo…
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Brain Food Radio hosted by Rob Zile/KissFM/19-03-24/#1 ROB ZILEhttps://kissfm.com.au/SHOW/brainfoodPART 101 - mckthrn. - Transcendental (Original Mix)02 - Quenum - I Never Give Up (Original Mix)03 - Tim Paris - Version A ft Telemark (Cosmo Vitelli Remix)04 - Buran - Alnilam (Original Mix)05 - Pilo, John Bryars - Devotion (Moby Remix) 06 - Hungry Ma…
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Many people with careers in sales say they ‘fell’ into their role. And as another fellow member of the Happy Trip Up Club, Luke Robinson (Head of New Business at Wolters Kluwer) is no exception. In this episode, hear from Luke as he shares with Richard: The importance of facing up to challenges and growing from them How embracing opportunities for …
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In this episode, John hangs out with recovering in-house marketer, now founder of Growth Sprints, Brendan Hufford. In the past, Hufford worked in both growth and SEO for companies like ActiveCampaign. Now, he works with SaaS companies to help take them grow through short, focused sprints using his SaaS Growth Sprint framework. Discussed in this epi…
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Brain Food Radio hosted by Rob Zile/KissFM/12-03-24/#1 ROB ZILEhttps://kissfm.com.au/SHOW/brainfoodPART 101 - Wolfdrifta - Phuture Shock (Original Mix)02 - Funk D'Void - Phoenix (Professor Dictabeat Remix) 03 - Toktok - Saturn (Dirk Leyers Remix)04 - Cristian Vogel - The Insight (Original Mix)05 - Pilo, John Bryars - Devotion (Unklevon Remix)06 - D…
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The book publishing journey doesn’t always start with writing the book. It often starts with a book proposal, especially if you want to pursue traditional publishing. But how do you get a book proposal in the hands of a publishing house? You might need a literary agent. Octavia Goredema, author of PREP, PUSH, PIVOT: Essential Career Strategies for …
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This week, John is joined by Rand Fishkin––one of the true OGs when it comes to B2B content marketing. Rand is the founder and former CEO of Moz and the current founder and CEO of SparkToro. He's also the author of Lost and Founder: A Painfully Honest Field Guide to the Startup World. Discussed in this episode: SparkToro's three-year retrospective …
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