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TYE 127: Meet the woman who built the billion-dollar “Chicken Soup for the Soul” brand, Patty Aubery

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Content provided by Shelli Varela. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Shelli Varela or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Patty Aubery helped build one of the biggest book brands in history, “Chicken Soup for the Soul.” Starting out as secretary for a then relatively unknown Jack Canfield, nearly broke and getting rejected by 144 publishers, together with Mark Victor Hansen, they went on to build an empire.

While Canfield and Hansen became the faces of the Chicken Soup brand, Aubery emerged from behind-the-scenes to become a powerhouse with a mission of her own.

She’s now President of The Canfield Training Group, helping speakers, authors and coaches create the lives and businesses they’ve always dreamed of through coaching, mentoring, running luxury retreats and her best-selling book and course, Permission Granted. She’s on The YES Effect Show to talk about what’s propelled her from self-proclaimed “C student from the Valley” to bulding Chicken Soup and empowering women across the world to show up more boldly and authentically in their lives.

In this episode, you’ll learn:

  • How Patty got the job a Jack Canfield’s secretary, without knowing who he was
  • The suggestion that kick started the first “Chicken Soup for the Soul” book
  • How they were turned down 144 times before making the New York Times bestseller list
  • Jack, Mark & Patty’s “Rule of 5” they used to get exposure for Chicken Soup
  • Why you should share your vision with people outside your close family and friends
  • How speaking up helped Patty go from secretary to overseeing of the Chicken Soup brand
  • Why Patty credits being a “weirdo” for her incredible life
  • Why you need to immediately take inspired action on your crazy ideas
  • Why Patty thinks women will (and need to) soon rule the world

Links mentioned in this episode:

pattyaubery.com

Join The YES Effect Inner Circle Facebook Group for a behind the scenes experience about what it means to Believe, Belong and Become!

Join Shelli on Facebook

Join Shelli on Instagram

Join Shelli on YouTube

  continue reading

158 episodes

Artwork
iconShare
 
Manage episode 323385974 series 2505933
Content provided by Shelli Varela. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Shelli Varela or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Patty Aubery helped build one of the biggest book brands in history, “Chicken Soup for the Soul.” Starting out as secretary for a then relatively unknown Jack Canfield, nearly broke and getting rejected by 144 publishers, together with Mark Victor Hansen, they went on to build an empire.

While Canfield and Hansen became the faces of the Chicken Soup brand, Aubery emerged from behind-the-scenes to become a powerhouse with a mission of her own.

She’s now President of The Canfield Training Group, helping speakers, authors and coaches create the lives and businesses they’ve always dreamed of through coaching, mentoring, running luxury retreats and her best-selling book and course, Permission Granted. She’s on The YES Effect Show to talk about what’s propelled her from self-proclaimed “C student from the Valley” to bulding Chicken Soup and empowering women across the world to show up more boldly and authentically in their lives.

In this episode, you’ll learn:

  • How Patty got the job a Jack Canfield’s secretary, without knowing who he was
  • The suggestion that kick started the first “Chicken Soup for the Soul” book
  • How they were turned down 144 times before making the New York Times bestseller list
  • Jack, Mark & Patty’s “Rule of 5” they used to get exposure for Chicken Soup
  • Why you should share your vision with people outside your close family and friends
  • How speaking up helped Patty go from secretary to overseeing of the Chicken Soup brand
  • Why Patty credits being a “weirdo” for her incredible life
  • Why you need to immediately take inspired action on your crazy ideas
  • Why Patty thinks women will (and need to) soon rule the world

Links mentioned in this episode:

pattyaubery.com

Join The YES Effect Inner Circle Facebook Group for a behind the scenes experience about what it means to Believe, Belong and Become!

Join Shelli on Facebook

Join Shelli on Instagram

Join Shelli on YouTube

  continue reading

158 episodes

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