5: $16k course launch, but sad? Is going viral worth it?

This Indie Life

This episode Dago talks about how he made $16,000 launching his course and why he’s not feeling amazing about it, I go viral on Twitter and then make a promise I might not be able to keep.

Get Dago's course here 👈

What we covered in this episode:

• Dago's course launch
• Post launch-depression
• Is Dago burnt out?
• Why James is in debt
• How he can get out of it
• Dago has NEVER been in debt
• James' viral tweet
• Why James deleted his viral tweet
• How James can work more than 20 hours a week

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About Dagobert
Previously a money-chasing software engineer, but now building his own startup with his wife, Logology (that's the name of the startup, not his wife). It took them more than two years just to build a product and had to use most of our savings just to survive. They launched it and got almost no sales, pushing him to learn marketing. Last year, after some experiments, he found a marketing channel that worked by using Twitter. Now he has 45k followers and the business is finally going. As of the start of this pod, his business is on $3k p/m, with a goal to reach $5k p/m to avoid dwindling savings and to pay themselves a salary.

• Dagobert's Twitter
• Logology - high quality logos and brands
• Memelogy - the best startup memes

About James
James left his cushty full-time job marketing job in April 2021. Since then, he's been hacking together income from his other podcast, Indie Bites, and podcast editing service, Pod Panda. The podcast does around $1k p/m in sponsor revenue and Pod Panda makes $2k p/m. But with a $4-5k burn every month, he's digging a very deep hole. James' goal is to get to around $10k per month across his products, get myself out of that hole and have fun while doing it.

• James' Twitter
• Indie Bites - indie founder chats
• 2 Hour Podcast - podcasting course
• Whitstable Craft Co - handmade leather wallets
• PodPanda - podcast editing