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This Indie Life

James McKinven and Dagobert Renouf

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Dagobert spent 5 years and $100K+ to bootstrap a startup and failed with a massive burn out. Every week he invites a new founder to talk about the dark side of entrepreneurship.
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Hypefury Presents

Hypefury, Inc. Yannick Veys

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Learn how to build an audience and how to monetize your social media channels like a pro. On this show, we interview successful people who've created a living online by building a following on Twitter and other social media. Our guests talk about their path to success and how you can grow your business too. Hit subscribe and get ready to grow! Your show host is Yannick Veys, co-founder of Hypefury.
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My interview with Marie Ng is out 🎙 After growing her app to more than 20,000 users in 3 years, she’s often stuck working on admin tasks that kill her energy. But she found ways to recharge and keep the burnout away 🧘‍♂️ 🔋 My favorite moment is at 33:52. --- Marie's links Her twitter Her product This week's sponsor - Loop Loop - unify your inboxes …
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My interview with Dmytro Krasun is out 🎙 Even though he has a successful product, he doesn’t make enough money to escape the grind and feels trapped in his business. But he has a plan to eventually grow outside of it 💪 --- Dmytro's links His twitter His product His website His newsletter Meditation app he recommends Jason Cohen April Dunford This w…
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I finally overcame my perfectionist tendencies and edited the podcast episode with Lukas Hermann 🥳 We talked about the dark stuff he’s been through as an entrepreneur: from getting betrayed by his first cofounder to a physical breakdown that will keep him scarred for life... But we had fun the whole time 😁 --- Lukas' links stagetimer Lukas' twitter…
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The first guest of This Indie Life is here! Nico and I talked about the dark side of entrepreneurship: from getting his first gray hair at 26 to being on the verge of breaking up with his girlfriend... but we had some laughs too 😁 Nico's links Nico's Twitter Talknotes - his audio transcription + rewriting app Maker Ads Guide - course on running ads…
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In this episode, Dago quits his job and comes back to the indie life. Meanwhile James is nowhere to be found and the podcast is headed towards a new direction. Dagobert links Dagobert's Twitter Dago's Twitter Course Dago's Newsletter James links James' Twitter Indie Bites - indie founder chats 2 Hour Podcast - podcasting course Whitstable Craft Co …
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In this episode, Dago has a big life event which is going to change the trajectory of his indie life. Meanwhile, I reflect on one of my best weeks in a while being on form after spending some time away relaxing. Timestamps: 00:00 Intro 00:41 James updates 12:07 Dago updates Dagobert links Dagobert's Twitter Dago's Twitter Course Logology - high qua…
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In this episode, Dago talks about why he can’t do side projects anymore without going al in, but he does have a plan. Meanwhile, I’ve had a big week with my podcast Indie Bites, speaking to a bootstrapping legend, but having to overcome a metric shit ton of imposter syndrome. About Dagobert (to be updated soon...) Previously a money-chasing softwar…
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Today I talk to Kevon Cheung. Kevon ran a startup during COVID. He had to pivot multiple times but it failed anyway. That was the moment he started building in public. He created a lot of free courses before he finally started charging money. In this episode, you’ll learn how you can build in public and get your first products out quickly.…
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In this episode, Dago talks about how the honeymoon period for his job is over and how he’s going to address it with side projects. Is logology coming back? Meanwhile, I’ve been settling back into a new slightly too relaxed routine with my whale client and wonder what I need to do to make some progress with my side projects. About Dagobert (to be u…
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Today I talk to Kieran Drew. Kieran started his career as a dentist but actually hated it. He thought if he worked hard he would get rich and have the life he always dreamed of. Just before starting a new job at a dental practice he got the break he wanted. They called him to say they needed more time to open the practice. That was the moment he de…
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Jay might be just another teenager but he has tens of thousands of followers on Twitter and Instagram. When he was 15, he started posting self-help quotes and fast-forward a few years, building a nice little empire for himself. In this episode, you’ll learn how you too, can build an audience on social media without overthinking it and with the help…
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In this episode, Dago has started his new job and gives an update on what it’s like now he’s joined the dark side. Is he happy? Does he regret the decision? All will be revealed in this update conversation. I, meanwhile, travel to Dago’s country, avoid him completely and drive to the furthest point away from him to do some work. Dago updates: How h…
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In this episode, Dago’s got a big announcement. You might have seen on Twitter, he’s closing down his startup Logology and getting a job. I’ll read his whole tweet and then we’ll discuss why he’s making such a big decision. Read Dago's tweet. About Dagobert (to be updated soon...) Previously a money-chasing software engineer, but now building his o…
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Dago and I have taken a break from the pod while Dago gets to the bottom of his burnout. He's spent some time meditating and figuring out what the next steps are for his indie hacking journey. I have been galavanting around the world and away from my problems, spending time in both New York and Brazil, despite still being in crippling debt. Dago Up…
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Alex was an illustrator when he reached out to other illustrators and designers. He wanted to coach them, and he made sure they got more clients. Fast forward to today, and Alex helps other entrepreneurs stand out online and build their own brand. In this episode, you’ll learn how you yourself can stand out and build your own powerful personal bran…
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Erica was an English teacher who didn’t want to go back to a day job so she started as a freelance copywriter. She applied to 80 jobs per day on Upwork when she first got started. One client stood out, and Erica took a job there. Her boss challenged Erica to build a personal brand. Her first post was on LinkedIn and immediately went viral. In this …
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In this episode, Dago has decided he is a Twitter Rockstar and tries to justify himself, meanwhile, I’ve made huge progress in paying off my debts and there’s even some positive leather news. Dago Updates: Coming to terms with the fact he's a Twitter rockstar Thoughts on the Twitter API price increase James Updates: New sponsor deal going well Sold…
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Dagobert is the Twitter meme king in our little Startup and Founder scene. But not only that, he's a Master at creating visibility for himself and his tweets in the timeline. In this episode, you'll learn how to get the same results as Dagobert. He reveals his biggest secrets from the Twitter Growth course he recently released. Even I learned a lot…
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Pauline has done what most Twitter noobs envy: she built a ghostwriting business without having thousands of followers. In this episode, we discuss how you can attract customers when the odds are not in your favor. Listen to this episode to find out how to get inbound ghostwriting clients without having thousands of followers and testimonials from …
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In this episode, Dago’s got to the bottom of his illness and is on the road to recovery, you won’t believe what it is! After months of positivity and growth, I might be running into some mental health problems so we try and stop it from getting worse, but there is some good news from me later on. Watch us on YouTube: https://youtu.be/oVPOcy8Wcbg Ab…
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Niharika found out that ordinary people can also build a writing business. You don't need to be famous. She started writing on Medium and wrote hundreds of articles. She's built systems for her content creation that are ideal for lazy people. In this episode, we'll discuss her journey and how you can create a thriving writing business and grow a la…
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In this episode, Dago is up and about, looking fantastic in his recording setup. We'll be diving deep into a topic that's on everyone's minds - artificial intelligence. Despite being skeptics at heart, Dago and I have both started to embrace AI in various aspects of our lives, and we're excited to share our thoughts and experiences with you. Join u…
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Shreya caught a lucky break by meeting (the now former) LinkedIn's CEO Reid Jeff Weiner and wrote about that experience on LinkedIn. The post blew up and went instantly viral. Most people will think the meeting with the CEO was the reason, but Shreya was writing all her life. The story about meeting the CEO was just the vessel of the story. She wou…
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In this episode, Dago is still sick so records from bed and tries to find out his customer’s deepest darkest fears. Meanwhile, I’ve had a positive week having discussions about selling indie bites, or maybe finding an alternative solution to my short term money problems, but I do have to tackle a little bit of rejection along the way. Dago updates …
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Sohaib is an aviation engineer who works at ICAO as a marketer. He raised his hand while he was still an engineer, and they hired him as a marketer. These days he's on fire on Twitter, and in this episode, we discuss exactly how he grew his Twitter audience quickly and how you can do the same.By Hypefury, Inc. Yannick Veys
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In this episode, Dago is coming to terms with working less and making the most of it. I’m not talking sipping mamosas, I’m talking optimizing his Twitter time. I share more details about my long term indie bites partnership, although there might be a stumbling block in the way in my quest for being debt-free. Watch us on YouTube 📹 Dago's course 🐦 B…
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In this episode, Dago is still sick so records from bed and tries to find out his customer’s deepest darkest fears. Meanwhile, I’ve had a positive week having discussions about selling indie bites, or maybe finding an alternative solution to my short term money problems, but I do have to tackle a little bit of rejection along the way. Watch us on Y…
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In this episode, Dago is still sick so records from bed and tries to find out his customer’s deepest darkest fears. Meanwhile, I’ve had a positive week having discussions about selling indie bites, or maybe finding an alternative solution to my short term money problems, but I do have to tackle a little bit of rejection along the way. Watch us on Y…
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In this episode, Dago talks about reinventing himself on Twitter, dealing with sickness as a founder and he attempts to find 50 shades of grey to wear. I meanwhile ponder just a single thing, is it worth selling my baby? (aka my podcast). Watch us on YouTube 📹 Dago's course 🐦 Buy a leather wallet from James 💳 Podcast website 🎙️ Dago updates/reflect…
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In this episode Dago gets himself into debt, only works 19 hours in a week, and enjoys using AI. Will we get the old Dago back, who knows? Meanwhile I manage to publish an episode of Indie Bites with my leather man, increase my prices despite my reservations and am about to hit a big milestone for the month. Watch us on YouTube 📹 Dago's course 🐦 Bu…
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Dago talks about his impromptu Twitter hiatus and shares some nuggets of wisdom from his course, James is back on his feet after a down period after selling some bi-fold wallets on Twitter and tries to convince Dago why he should exercise. Watch us on YouTube 📹 Dago's course 🐦 Buy a leather wallet from James 💳 Podcast website 🎙️ Dago updates/reflec…
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In this episode Dago ponders how AI will affect his logo business and is thinking of moving to another part of the country to help his indie hacking. I have a battle with the UK postal service who decided not to ship wallets to customers and find out how much profit I made on the £5k of leather wallet sales in December. Watch us on YouTube 📹 Dago's…
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This episode, Dago talks about how much he’s enjoying doing a podcast and his plans for maintaining momentum for his course. I’m also thinking about momentum in the new year after crossing £5k this month in leather wallet sales in the run up to Christmas. Dago's updates: product update: so happy to do this pod reflecting on the journey: audience fi…
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This episode, we reflect on our black friday sales and how Dago made a full-year worth of sales i a weekend, I meanwhile have a found a new lease of life thanks to my the leather wallet business but question the potential for it becoming something I spend more time on, or if it’s just a distraction. Dago: reflecting on the journey: More money 1 mon…
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James has had a massive week making £1,600 in a day selling leather wallets, Dago has success with black friday sales and we finally get to the bottom of how you pronounce niche. Get Dago's course here 👈 What we covered in this episode: Dago took some time off How to pronounce Niche Black friday sales Meme of the week James’ £1,600 in one day in wa…
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This episode, Dago talks about how he feels one week on from his course launch and some of the new ideas he has for keeping the momentum. I on the other hand was not having a good day when we recorded this, I was feeling a little down in the dumps and wasn’t even sure if we should record. But we want to be honest and truthful with this show, to giv…
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This episode Dago talks about how he made $16,000 launching his course and why he’s not feeling amazing about it, I go viral on Twitter and then make a promise I might not be able to keep. Get Dago's course here 👈 What we covered in this episode: Dago's course launch Post launch-depression Is Dago burnt out? Why James is in debt How he can get out …
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This episode Dago talks about why he had to delay the launch of his course, we both discuss some of the disagreements we’ve had in the past few weeks and I think about how I can grow Indie Bites. Dago's Twitter course is launched! 🎉 Grab your copy here. What we covered in this episode: Dago updates: Struggling to launch his course Perfectionism and…
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This episode Dago is in full-prep mode for his Twitter course launch and talks about how the early access has helped them. Both of us are no stranger to burnout, so we discuss both our approaches to avoiding it, including revealing how many hours we both work each week. I think you’ll be surprised by our answers here. 👉 Follow the pod on Twitter 💸 …
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This episode is a little meta, because Dago and I discuss the launch of the show and if we should accept sponsors. So I said we’d be open and honest and sometimes we may even disagree, but I thought it might take longer than the second episode. We both have kinda different approaches to monetizing the show so we hash out our thoughts in this episod…
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In this episode, both Dago and I introduce ourselves, from there we head into our usual updates as Dago’s talks about his new Twitter course, why his most viral meme of all time is to keep him in check and we both had some deep realisations about our physical health might be more closely related to our startups than we think. Follow the pod on Twit…
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Janis’s life changed when he read the 4-hour workweek by Tim Ferris. He started experimenting with different side businesses and knew he needed to rearrange his work-life balance. About a year ago his wife actually told him they had enough money from him to quit his job. He never looked back. In this episode, you’ll learn how to create a different …
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Insha wasn’t even on Twitter a year ago and now she has over 50.000 followers. She started being vocal on LinkedIn until one of her coworkers mentioned she should start a Twitter account as well. In this episode, we talk about how you can get started sharing content as a developer and how you can grow your audience on Twitter.…
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Alex started a social media agency straight out of college. He used his experience promoting his self-made gym equipment to market other brands. When the pandemic hit it was a moment where he could reflect on things and he decided to apply for a job at the Hustle. He got hired of course. In this episode, you’ll learn how to scale your newsletter an…
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Dickie committed himself to publish one newsletter every week for a year. After dozens of published editions, he barely had any subscribers. It was time for him to pivot. That’s when he started writing on Twitter and everything changed. In this episode, you’ll learn about the power of consistency and writing daily. You’ll also hear insights on how …
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Carl started as a simple financial planner in Nevada and ended up working for the New York times for a decade and publishing multiple books. In this episode, we’ll go through the surprisingly simple steps to becoming a content creator. You don’t need a big set of tools. Just set up a couple of smart things and you can rock and roll.…
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Alex was fired from his job during the pandemic. He knew he had to do something to make a living. Luckily he had a little bit of savings and found Twitter. In this episode, you’ll learn how to differentiate yourself on Twitter to grow your following faster and how to make money without advertising your business.…
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Zon has a Twitter following at the time of this recording of about 165k followers. His engagement stats are off the chart. So I wanted to know how he did it. In this episode, you’ll learn some amazing new angles to grow your account. It’s not as straightforward an episode as normally and I kinda like that. You’ll hear that Zon brings a different en…
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Wes had the honor and pleasure to work with Seth Godin where she developed the AltMBA. Probably one of the more well-known cohort-based courses out there. She’s currently heading Maven which is a platform where teachers can host their CBC’s. In this episode, you’ll learn what acquisition channels work great to onboard new students into your courses…
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